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Advert Guidelines

Advert Guidelines. Test your knowledge. Move Tool. This is used to rotate and resize You must select this to edit an image/shape You can use this to apply a quick visual effect to a image

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Advert Guidelines

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  1. Advert Guidelines

  2. Test your knowledge Move Tool • This is used to rotate and resize • You must select this to edit an image/shape • You can use this to apply a quick visual effect to a image • You can add this above a layer to change the Colour, brightness, contrast etc. then hold down Alt and click between the layers • To use the option to transform you must use this tool to select the image/shape and then you Will see the properties at the top of the screen Layers Transform Filter Layer Adjustments

  3. Advert Success Criteria • Level 4 • Appropriate text and images • Colour scheme • Level 5 • Consistent layout and styles • Level 6 • Range of effects

  4. Useful Links • Retro Gaming • http://en.wikipedia.org/wiki/Retrogaming • Paralympics • http://www.london2012.com/paralympics/sports/ • Smart Clothing • http://www.livescience.com/18238-smart-clothing-wearable-gadgets.html • http://www.guardian.co.uk/technology/2012/jul/18/wearable-technology-vision-of-future • http://inhabitat.com/tag/wearable-technology/ • Smartphone Technology • http://www.saferinternet.org.uk/advice-and-resources/a-parents-guide

  5. Mark Scheme • Appropriate text and images • Bold/ italic/ underline • Text effects • At least two different font styles and sizes • Appropriate page layout/ shapes • Fill patterns/textures • At least two different alignments • Picture styles/ border styles

  6. 2. Add a background– add a colour, gradient or any other effects 3. Add your logo Go to File>Place 1. Find suitable images and information for your client’s advert 4. Create a suitable layout using shapes, text and images 5. Use appropriate adjustment layers, filers and blending effects 6. Finally check your work meets the needs of the audience and purpose

  7. Layer Adjustments Hold down ALT and click between the layers New Adjustment layer

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