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Anchor Advert Pitch. Anchor Whipped Cream. Advert Content. The advert will feature different groups of children receiving Anchor whipped cream making them happy. The children will go from sad to happy when their parents bring the whipped cream out. Target Audience.
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Advert Content • The advert will feature different groups of children receiving Anchor whipped cream making them happy. • The children will go from sad to happy when their parents bring the whipped cream out.
Target Audience • The advert will make the target audience (parents) think about making their children happy and buy it as a treat. • Message of the advert will be that a little squirt can make anyone happy. • Target audience: Parent with younger children roughly between 4-12.
Mood Board (Locations) • There is a range of locations that I will be using.
Lines Of Appeal • Successful Marriage and Love • Happy Families • Nature and The Natural World • Childhood and Nostalgia
Persuasive Techniques • Emotive language • Facts • Images