First step in North America in Q3 2001 - PowerPoint PPT Presentation

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First step in North America in Q3 2001

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  1. First step in North America in Q3 2001 • Why North America? • Finances • Business Plan • Business Model • Legal Structure • Recruitment • Marketing • Q3 USA Action Plan • Corporate Involvement Agenda Confidentiel : Comité de Direction W4 + Odyssée Venture

  2. 1. Why North America? • Existing customers in USA vs. No one in UK or Germany • 1 Existing Partner in USA vs. No one in UK and Germany • + 3 Prospects in USA vs. 1 in UK and No one in Germany • Potential Strategic Alliances in USA, and 2-3 in Germany Confidentiel : Comité de Direction W4 + Odyssée Venture

  3. 2. Finances • 1.5 M€ par Odyssée en «compte courant» à fin juin 2001 • On continue en 2001 à chercher des Capitaux supplémentaires pour USA, UK et Allemagne • Si à fin 2001: • Seulement Odyssée, alors Odyssée met 1.5 M€ • Si autres VC autour de 2 M€, alors Odyssée met 2 M€ • Si autres VC autour de 5 M€, alors Odyssée met 2.5 M€ Confidentiel : Comité de Direction W4 + Odyssée Venture

  4. 3. Business Plan • 1 M€ Investment in North America in 12 months: July 2001/ June 2002 • Goals for the first 12 months : • Recruit 4 Partners • Have 4 new Customers • Make a revenue of +100 K€ • 500 K€ Investment in Corporate Marketing and R&D Confidentiel : Comité de Direction W4 + Odyssée Venture

  5. 4. Business Model • Indirect sales first • SI • Strategic Alliances => OEM • VAR • Opportunistic in direct sales with very large end-users • W4 Pricing? Confidentiel : Comité de Direction W4 + Odyssée Venture

  6. 5. Legal Structure • Create a USA subsidiary: Delaware… • Pramex in New York, NY • $ 2,500 • Address in New York • Payroll, accounting, legal… • Lawyer in Denver, Colorado • Contact first week of July • Administrateurs: Jean, Ewa & André Confidentiel : Comité de Direction W4 + Odyssée Venture

  7. 6. Recruitment • New Mission for Ewa: VP North American Operations • Priority Q3 2001: • Technical support with Greg • Senior Sales (candidate: Richard, NY) • Greg, Atlanta + Bill, Washington + Alex, Boston + Stephen, Dallas + Philippe, SF • Head Hunters, WfMC Confidentiel : Comité de Direction W4 + Odyssée Venture

  8. 7. Marketing • Web: American touch • Webinar: online seminar • Booth @ AIIM May 2002 • Analysts: Giga, Doculabs, Techmetrix, Gartner • Press Relations Agency à trouver/signer Confidentiel : Comité de Direction W4 + Odyssée Venture

  9. 8. Q3 Action Plan • Contract with Communique for Technical Support: Ewa in July, Valérie in August • Follow up customers • Verizon, Kodak • Follow up prospects • SI: InfoPlanning • Follow up Strategic Alliances/OEM • Cincom, Documentum, Merant, XiF, Conarc, Formatta • Detailed action plan for Q4 and Q1/Q2 2002 Confidentiel : Comité de Direction W4 + Odyssée Venture

  10. 9. Corporate Involvement • Ewa: 2/3 time presence • Andre or Jean: 1 week per month • Valerie: Prof. Services coordination • Francois: follow-up/ coordination global strategic alliances Confidentiel : Comité de Direction W4 + Odyssée Venture