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  1. Value Proposition Until now there has not been an affordable option, for the common man, to self-actualize. Maslow's Hierarchy of Needs

  2. Solution A very addictive and quick way for everyone, with access to the internet, to easily give to charity for free by viewing video advertisements.

  3. Prototype

  4. Target Market • Urban America. • Middle and Lower class. • Ages 14 – 65. • Sympathetic women. • Competitive Men. • Those seeking fulfillment.

  5. Market Growth • Corporate giving is $14.5B. • 88% of households give to charity. • The average annual household donation for middle and lower classis $2,213. • Online donations are growing exponentially. • Online video advertising is getting increasingly popular.

  6. Competitive Advantage

  7. Potential Cause Marketing Partnerships

  8. Business Strategy • The more Traffic we have, the more advertisers we can attract. • Start by using the funds of pre-committed donors and take zero profit. (Users watch social purpose ads) • Mix donations with video advertising • End with only corporate advertising. High CPM on videos watched and a low CPM on logos seen.

  9. Business Model Traffic * Ad Prices * Commission = Profit 20,000 users for 1 month Each making $3.25 per day XWe keep 50%. $1 Million Profit

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