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This document outlines the framework and objectives of a Cross-Functional Team (CFT) intended to enhance Backend Publishing Systems within the organization as of January 27, 2004. It emphasizes aligning company goals with departmental and individual objectives, thereby promoting effective communication and resource management. The CFT will employ structured processes, including weekly meetings for action item reviews and decision-making, while defining roles and responsibilities across various departments. Key outcomes include improved efficiency, reduced resource wastage, and timely project completion aligned with company priorities.
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Backend Publishing Systems Team January 27, 2004
Contents • Opening Remarks • Goal Discussion • Why a CFT • Importance of Backend Publishing System • Options/Strategies • Tactics • How will the CFT operate • Process • Decision Making • Communication • Implementation of Decisions • Roles and Responsibilities • Discussion of Options in the context of Goals/Strategy,Timing, and Tracks • Summary, Next Steps
Goals • Defining the Goal • What we need to do • Why we need to do it • When it needs to be done • How: constraints and enablers
Why This Approach? • Aligning company goals and objectives with department and individual activities • Execute around company priorities • Cross-functional communication • Cross-pollination of understanding company, department, and staff operations • Manage staff more effectively • Build into daily activity more efficiency, effectiveness and productivity • Streamline workload and reduce the common waste of time, money, people, and material resources • Identify bottlenecks, constraints, capability gaps and ways to redirect the current approach • Gets the job done on time, on target, on budget
Why a CFT? • Importance of Backend Publishing System • $4 million in 2004 • Core business • Tool effects sales, production, analysis, BD, etc. • Strategy • Evaluate options in context of tracks • Tactics • Implement strategies for different tracks
How will the CFT operate • Characteristics • Goal oriented, defined Structure, and defined Roles and Responsibilities • Process • Weekly meeting to: • Review action items and timeline • Discuss disconnects and alignment with corporate goals • Decision Making • Group based based on best interests of company • CFT Chair will resolve conflicts and make decision if necessary • Communication • Open and direct: weekly meeting minutes, project plan, email, 1v1 and group discussions as needed • Implementation • Aggressive project approach • Tasks assigned and dependencies understood • Proactive identification of slippage and swift identification of alternatives
Roles and Responsibilities • Account Management • Analysis Business Development • Customer Service • Finance - TBD • HR • IT • Marketing • Sales • Production
Discussion, Next Steps • What we need: • Draft statement of roles and responsibilities to team • Due by Friday 1/30/04 to Ron by All • Requirements for Backend Publishing System from each functional area • Due by Friday 2/6/04 to Mike by All • Gap analysis on requirements and what we currently to set stage for actions • Due by Monday 2/9/04 to All by Mike