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People say that life is the thing, but I prefer reading. Logan Pearsall Smith, Afterthoughts 1931 Myself 1865 - 1946

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People say that life is the thing, but I prefer reading. Logan Pearsall Smith, Afterthoughts 1931 Myself 1865 - 1946

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    1. People say that life is the thing, but I prefer reading. Logan Pearsall Smith, Afterthoughts (1931) "Myself" (1865 - 1946)

    2. Library Promotional Activities SAISD Library Media Services Laura Alfaro, Facilitator May 18, 2005 SSNB - Rm. 100A

    3. Table of Contents Accessibility Target Audience Budget What to Offer Free Resources

    4. Accessibility Make sure your library is accessible to all of your patrons. If there is an obstacle, how can you remove it?

    5. Target Audience As a school library, you are support personnel for staff, students and parents. Those are your target audience. Determine the interests of your patrons. What do they want to see happening in the library? How do their concerns match up with curriculum goals and your plans?Determine the interests of your patrons. What do they want to see happening in the library? How do their concerns match up with curriculum goals and your plans?

    6. Budget Everything needs a budget, no matter how inconsequential an item may seem, it has a cost. Note donations, gifts, volunteer hours as part of your budget plan. Find out what your budget will NOT allow so you wont waste time researching those ideas. Know your spending deadlines and keep them!

    7. What to Offer Be realistic Be open-minded Accept help in any form Stick to the plan but be flexible Review and Reflect Make adjustments as necessary Plan for next year: New and Improved! Be realistic You are one person. Know your goals. Be open-minded New ideas are all around us. Listen to your patrons. Accept help in any form But be practical. Can you use good help or sloppy help? Does the assistance offered help to meet your goals? Think carefully and plan effectively. Stick to the plan but be flexible You cant think of everything! Do your best but know that situations arise that require flexibility on your part to encourage patrons into the school library. Everyone is welcome! Review and Reflect Periodically review your plan. Is it working? Are your statistics reflecting a growth in usage? Where can you make subtle changes that wont be disruptive to meeting the goals? Be an effective communicator and talk to your staff, and patrons. Is it working for them? Make adjustments as necessary Sometimes the best intentions just dont work so if patrons are having difficulties, put yourself in their shoes. What would you want to happen to make your visit to the library a pleasant one? Plan for next year: New and Improved! Did any group get left out of the plan? Were there enough activities and programs to satisfy 85-97% of your patrons? What do you need to make it a better program for next school year?Be realistic You are one person. Know your goals. Be open-minded New ideas are all around us. Listen to your patrons. Accept help in any form But be practical. Can you use good help or sloppy help? Does the assistance offered help to meet your goals? Think carefully and plan effectively. Stick to the plan but be flexible You cant think of everything! Do your best but know that situations arise that require flexibility on your part to encourage patrons into the school library. Everyone is welcome! Review and Reflect Periodically review your plan. Is it working? Are your statistics reflecting a growth in usage? Where can you make subtle changes that wont be disruptive to meeting the goals? Be an effective communicator and talk to your staff, and patrons. Is it working for them? Make adjustments as necessary Sometimes the best intentions just dont work so if patrons are having difficulties, put yourself in their shoes. What would you want to happen to make your visit to the library a pleasant one? Plan for next year: New and Improved! Did any group get left out of the plan? Were there enough activities and programs to satisfy 85-97% of your patrons? What do you need to make it a better program for next school year?

    8. Free Resources There are always free resources available. All you need to do is ASK! What do you need? Who could provide it? Can you barter? Make an offer. The worst that can happen is the word NO! See additional handout for a list of sources for free stuff! See additional handout for a list of sources for free stuff!

    9. Just a Sampling Reading Weeks Author Celebrations New Book Lists Special Library Events Web Quests Collaborative Events Reading Weeks: National Childrens Book Week National Poetry Month National Library Week Kids Love a Mystery Week Author Celebrations: Select an authors work and develop leveled activities. Select a group of authors of similar genre. New Book Lists: Bookmarks Flyers Brochures Special Library Events: Reading Marathon Young Authors Conference Writing for Riches Contest Web Quests: How to use a library Searching the African Jungle Biomes and Landforms Collaborative Events: Public Libraries Meet School Libraries Night PTA Reads All Night Long in the Library! Reading Rally at the Race Track!Reading Weeks: National Childrens Book Week National Poetry Month National Library Week Kids Love a Mystery Week Author Celebrations: Select an authors work and develop leveled activities. Select a group of authors of similar genre. New Book Lists: Bookmarks Flyers Brochures Special Library Events: Reading Marathon Young Authors Conference Writing for Riches Contest Web Quests: How to use a library Searching the African Jungle Biomes and Landforms Collaborative Events: Public Libraries Meet School Libraries Night PTA Reads All Night Long in the Library! Reading Rally at the Race Track!

    10. Some Promotional Samples! ALA @ Your Library http://www.ala.org/ala/pio/campaign/prtools/prtoolsresources.htm Federal Depository Libraries Promotional Materials: http://www.access.gpo.gov/su_docs/fdlp/pr/order.html Cypress String Quartet Promotional Library Materials: http://www.cypressquartet.com/CSQLIBRARY.htm National electronic Library for Health: http://www.nelh.nhs.uk/publicity/ Bookmarks Posters Flyers Brochures Web Page Web QuestsBookmarks Posters Flyers Brochures Web Page Web Quests

    11. More Promotional Samples! The School Library Media Specialist: http://eduscapes.com/sms/promotion.html ABC Canada Family Literacy Day: http://www.abc-canada.org/fld-jaf/ StartSquad: http://statelibrary.dcr.state.nc.us/ld/youth/vbps/ptlaunch/collateral.pdf

    12. Brainstorm Take a moment to brainstorm with a partner of an event you want to do in your library that will bring children in. Write down as many ideas as you can.

    13. One Promotional Item Come up with ONE promotional item that will bring attention to the library and to the event youre promoting.

    14. Collaborative Activity Develop a Library Promotion to include the following criteria: Budget Plan Special Program (target audience) PSA, flyer, brochure Incentives Free Books, one per child, PK 18 yrs. Contributors and Sponsorships appreciation Reflective Narrative for Principal

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