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The Crucial Role of Behavioral Science in Addressing Today's Societal Challenges

In "The Case for a Behavioral Science," Dr. Hall Beck explores how advancements in technology, agriculture, and education have outpaced our understanding of human behavior. As we face pressing behavioral issues that harm individuals and society, it becomes crucial to adopt a scientific approach to understand and address these challenges. This presentation highlights historical attempts to confront behavioral problems and emphasizes the importance of research in grasping the complexities of human behavior to foster societal improvements.

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The Crucial Role of Behavioral Science in Addressing Today's Societal Challenges

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  1. The Case For A Behavioral Science Hall Beck, PhD Office: 215 Smith-Wright Hall

  2. The Best Of All Worlds • The Environment: The new green technologies.

  3. The Best Of All Worlds 2. Agriculture: Tremendous increase in per acre production.

  4. The Best Of All Worlds 3. Population: Better forms of contraception.

  5. The Best Of All Worlds 4. New and better weapons to protect us.

  6. The Best Of All Worlds 5. Education: The information explosion.

  7. What Is Missing ? It has become appallingly obvious that our technology has exceeded our humanity

  8. What Is Missing ? Increasingly the problems we confront are behavioral. People are behaving in ways that have a detrimental impact on themselves, their society, and planet.

  9. How Have We Confronted Behavioral Problems In The Past? Tenacity: Holding fast to an idea or belief without evidence, proof, or reasoning.

  10. How Have We Confronted Behavioral Problems In The Past? Intuition: The act of coming to direct knowledge or certainty without reasoning or inference.

  11. How Have We Confronted Behavioral Problems In The Past? Authority: Acceptance of information stated by another because that individual or source is a highly respected.

  12. How Have We Confronted Behavioral Problems In The Past? Rationalism: An idea or belief is accepted as true because it is derived through reason.

  13. How Have We Confronted Behavioral Problems In The Past? Empiricism: What is experienced is assumed to be valid and true.

  14. Where Has That Reliance Brought Us? The Case For A Behavioral Science

  15. What Are Some Characteristics Of The Scientific Method? Objective: Relatively free of the scientists biases or emotions. Distinction of Values (personal opinions) and Facts (objective statements) Empirical: Based on the systematic collection and analysis of data. Operational Definition: A precise statement of how a conceptual variable is measured and manipulated. Growth of Knowledge: Unlike other ways of acquiring knowledge, scientific knowledge is cumulative.

  16. Reasons For Conducting Behavioral Research • Further our understanding of the principles of human behavior. • To provide information about important social problems. • To have fun.

  17. Types Of Research

  18. Examples Of Types Of Research

  19. Several Graphs Demonstrating The Need For Behavioral Scientists • Wealth Distribution: • http://motherjones.com/politics/2011/02/income-inequality-in-america-chart-graph • 2. Workers Share of National Income: • http://beta.news.yahoo.com/blogs/lookout/workers-share-national-income-plummets-record-low-163749508.html

  20. The Gini Coefficient And The Mentally Ill In North Carolina • Gini Coefficient: • https://www.cia.gov/library/publications/the-world-factbook/rankorder/2172rank.html • 2. Mentally Ill Lose Homes • http://www.wcnc.com/news/local/NCs-mentally-ill-could-face-loss-of-homes-127682588.html

  21. Tragedy of the Commons and Collective Violence • Summary of class presentation: Tragedy of the Commons Collective Violence.docx • More on the Tragedy of the Commons: http://toxipedia.org/display/toxipedia/The+Tragedy+of+the+Commons

  22. What Is A Social Covenant A social covenant is a unstated agreement between members of a society regarding effort, the distribution of rewards and what constitutes legitimate authority.

  23. Breaking A Social Covenant: Six Possible Responses • The cause of the disruption wanes in importance and does not reappear. • The disruption appears, recedes, but then reappears in a more extreme form. • Police and/or the military extinguish the disruption. • The disruption weakens the society which then becomes vulnerable to competition or take over from other societies. • The disruption results in anarchy. • The disruption leads to the establishment of a new covenant between members of society.

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