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If you're in charge of marketing at a slight or a medium sized company, <br><br>you have sufficient on your era to work on and troubleshooting your website shouldn't be one of them. <br><br>That's why you have to create your website on a platform that gives you to effortlessly design permitting to your organizations brand standards, manage your content, and make modifications without jumping into code. <br><br>WordPress is the world's leading content management and blogging platform and helps you accomplish all of that, plus its themes allow you to customize and build a site suited to your needs.<br>
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Instructions for use • If you're in charge of marketing at a slight or a medium sized company, • you have sufficient on your era to work on and troubleshooting your website shouldn't be one of them. • That's why you have to create your website on a platform that gives you to effortlessly design permitting to your organizations brand standards, manage your content, and make modifications without jumping into code. • WordPressis the world's leading content management and blogging platform and helps you accomplish all of that, plus its themes allow you to customize and build a site suited to your needs.
Hello! I am Sophia wilson I am here because I love to give presentations. You can find me at @isophiawilson
1 Website Goals The right WordPress theme faithfully aligns with your websites goals. What is the main reason of your website? Is it to give information about your product? Create leads? Generate sales? Clearly distinct goals help you to select the type of theme most appropriate for your website. If your only goal is to build authority and provide information, your theme selection criteria differ from using your site as an online store.
Current and Future Needs A good way to think about your next theme is to imagine if it will serve your needs today, next month, and next year. Review the theme's update history, and make note if it has been able to keep pace with web design, digital marketing trends and technological innovations. When Google obviously stated that they would endorse mobile friendly site in mobile search, was your theme already mobile friendly? Or you need to wait for developer to make the customization
Your Web Development Skills Developers are constantly taming their themes, and not just to create your site look and work better but to make it easier to customize without knowing code. If you have web development skills you already know how to push the limits of your website theme and make custom changes. But if you lack these assistances, panic not. Many of the most popular themes come with sufficient options to make your site look exclusive. Pursue out themes that will allow you to do what you need without digging into code, so you can be in control of customization.
Access to Developers If your website want to go beyond the theme's customization options, make sure you have access to the skills of a web developer or at least a budget to outsource any work. Otherwise you need to make compromises with the theme limitations and revise your website needs
Integration with other software A wordpress theme cannot do anything alone to perform its functionality Wordpress uses particular plugins. For every specific function we have to install the plugins. When trying and assessing a theme explore whether your current additions work with it or what desires to be changed. We have to use wordpress hosting to host Wordpress website
SEO It is one of the main factors to be considered while dealing with the Wordpress, The theme should be responsive and medication to the code should be easily made. The theme load time must as low as possible. On the other hand the code of theme should have the good quality
Design You won’t get a second chance to make first impression. When you attract new visitor to your website you wish to stay that visitor for a long time One way to achieve this is with a good design and layout. I'm not saying you need to hire great art director to amaze visitors with shiny graphics and HD videos, but you need to craft a pleasant user experience. Some themes are too basic. Others are just too cluttered. Find a happy medium that meets your website wish list, compliments your brand and can help you fulfill your website goals
Support Technical support is one of the most significant reflections you need to make when acquiring a new theme. It may not be a serious factor if you have a devoted developer on your team, but if you're a single marketer in your team technical support is a must have
THANKS! Any questions? You can find me at @isophiawilson