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Today. Field Research & Unobtrusive methods Literature Review breathing exercise. Research Questions. Well Done! Descriptive Explanatory Purpose: Demonstrate Engagement with course materials.

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  1. Today... Field Research & Unobtrusive methods Literature Review breathing exercise...

  2. Research Questions... Well Done! • Descriptive • Explanatory Purpose: Demonstrate Engagement with course materials...

  3. Go and sit in the lounges of the luxury hotels and on the doorsteps of flophouses; sit on the Gold Coast settees and the slum shakedowns; sit in  Orchestra Hall and in the Star and Garter burlesk [sic]. In short, gentlemen, go get the seat of your pants dirty in real research. – Robert Parks (1920s)

  4. Preparing to Enter the Field • Literature...

  5. Ethical Considerations

  6. Story lines... Levels of participation: non-participant covert research?

  7. Gate Keepers

  8. Gaining Support

  9. Gaining Trust

  10. Establishing Relationships With…. Finding your role...

  11. Field/ Notes Observation & Reflections Questions about people or behaviors at the site for future investigation It’s so cold in here, It must be hard to work in here without a parka on! This guy is giving me the ‘heeby jeebies’. I wonder why? Analysis Notes Theory Concepts “Gender in action” “Risk Management” Date, time, and place of observation Specific facts, numbers, details of what happens at the site Sensory impressions: sights, sounds, textures, smells, tastes Specific words, phrases, summaries of conversations, and insider language • Jotting • description

  12. Leaving the Field…

  13. Unobtrusive Research • Pre-existing documents • Maps • Letters/biographies • Institutional documents • Advertisements • TV Shows • Museums • Structures (buildings) • Streetscapes....

  14. Reflections OR Frames

  15. What is QUAL content analysis? “... a careful detailed systematic examination and interpretation of a particular body of material in an effort to identify patterns, themes, biases, and meanings” (Berg & Latin, 2008 in Berg, 2009: 338).

  16. Social Order & Popular Culture Frames shape the narrative Cultural ideals • Hegemony? • Counter narratives? Fiction/reality TV : No scene is accidental *Explanations that justify human actions Voice Colour Positions of power

  17. What does it Mean? Manifest What appears Latent Ideology Structural meaning Do not dismiss.....

  18. Units of Analysis Words (adj./verbs) Voice Phrases Ideological pairing Concepts Page #, section...

  19. Units of Analysis How a show frames issues of race? Ideological 'statements' about race is your unit of analysis...

  20. Grammar Research questions Specifics Formatting

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