How to better link national to global malaria advocacy ?

1. How tobetterlink national to global malaria advocacy? Aude GALLI IFRC European Union Office The Alliance for Malaria Prevention Behavior Change Communication Workshop for Long-Lasting Insecticide-Treated Net (LLIN) Scale Up to Universal Coverage and Use Bamako, Mali 21 – 24 September, 2010

2. Whodoeswhatwhere? AMP BCC Workshop Bamako September 2010

3. RBM Malaria Advocacy Working Group (MAWG) and the Africa Advocacy Task Team (AATT) • Core Group: 90 members representing US, Africa, EU and all RBM constituencies • AATT: 25 members from 12 African countries- NGOs, Academia, Private Sector + RBM sub regional networks • Work streams (MDGs, GFTAM Replenishment, R&D, African Union, Progress reports, Country Procurement…) + collaboration with other RBM Working Groups • A fortnightly call for the Core Group only and a listerve with more than 250 subscribers (general audience)

4. RBM Global Malaria Action Plan targets • Achieve universal coverage by 2010; • Reduce global malaria burden by 50% in 2010; • Reduce global malaria deaths to near zero in 2015; • Eliminate malaria where possible; and • In the long term, eradicate malaria worldwide through progressive elimination in countries By meeting these targets, the malaria MDG will be achieved and contributions will be made towards progress on five other MDGs

5. 2010-2011 global malaria advocacy priorities • Keep malaria high in the global agenda • Ensure future funding for countries • Make the money work for effective implementation • Ensure quality reporting on country progress Your advocacy messages- based on evidencefrom in country implementation – are criticallyneeded for us!

6. What’s the world saying? • Shrinking resources: do more with less • Integration and global health: not about disease but about people: GFATM/ GHI • African leadership and proof • All about cost effectiveness

7. 3 exemples on how to translate ourkey messages to fit intothe global Heath agenda

8. In countries that achieved high coverage of populations at risk recorded malaria cases + deaths fell by 50% - evidence that MDG targets can be achieved Malawi, Mozambique, Niger and Ethiopia: more than 40% decrease in under five mortality (UNICEF Sept 2009) Eritrea: 52% decrease in under five mortality (UNICEF Sept 2009) Equatorial Guinea: 63% reduction in all-cause mortality in children under five since 2004 Zambia: 66% decline in malaria deaths; reached the 2010 target of a more than 50% reduction in malaria mortality compared to 2000 (WHO April 2009)

9. Integration is Key – MDG 4, 5 & 6 intimately linked

10. Example: Malaria Prevention strengthens health systems Insecticide treated nets distributed free with routine nationwide immunization campaigns Provide incentives for women – mothers walk many miles to take part in such campaigns - increasing immunization uptake Integration of health programmes reduces costs of health delivery Releases hospital beds e.g. Zambia – health workers able to focus on other health issues

11. Key messages and asks: Malaria 2010 universal coverage and MDGs 4, 5 and 6: let’s do it! • Progress made and success stories at country level: we have the evidence of what works, so let’s do it! • Promote an integrated approach between MDG 4, 5 and 6 to ultimately strengthen health systems • Increase financial resources for malaria and ensure a fully funding Global Fund MAWG partners have developed a set of key messages

12. workingtogether: Main MAWG joint activities • Parliamentarians (15% campaign for Parliamentarians in Africa, US Congress, EU Parliament and EU ACP JPA) • African Union, regional bodies (ECOWAS/ CEDEAO, WAEMU/ UEMOA, SADC…); ALMA initiative and World Economic Forum • RBM Progress & Impact Series reports launches • World Malaria Day + Financial Times • Launch of RBM/ UNICEF Goodwill Ambassador Yvonne Chaka Chaka • MDGs Review Summit • Activities around the Global Fund replenishment + Community System Strengthening

13. Bring southern voices to the north:Concrete examples of successful partnership between northern and southern advocates • Support to LLIN campaign- Mali case study: ex of slideshow used instead of PwP during high level events • Kenya HMM report and workshop on diagnostics: ex of the advocacy report with individuals testimonies • Malaria champions ‘Princess of Africa, Football players, Youssou NDour, ALMA...

14. Key challenges • Create more synergies at country level for advocates working on health issues (HIV, TB, malaria, maternal and child health, Abuja…) to have a stronger voice and benefit from each other expertise • Need for countries figures and success stories to share regionally and internationally • Strengthen the capacity of advocates in the South: Advocates in the South and especially in Africa, have a key role to play to put health as a priority in their own country and at regional level + to make their MoH becoming advocates too!

15. What information to send? Evidence based Advocacy • Stories and testimonies • Case studies • Reports and analysis- position/ policy paper • Pictures, short movies • Challenges and way forward/ recommendations

16. To whom? • Co-chairs of the MAWG: - Craig JAGGERS, World Vision, Washington cjaggers@worldvision.org - Hilaire ZON, Lutherian World Relief, Burkina Faso • Chair of the AfricaTask Team: hilairezon@yahoo.fr • RBM Secretariat, MAWG focal point Michel SMITALL, smitallm@who.int Ask to be added to the MAWG listerve: mawg@who.int

17. where to find information? • MAWG Website: http://www.rbm.who.int/mechanisms/mawg.html

18. Whom to contact in country? • Embassies & International donors agencies (DFID, AFD, USAID,GTZ…) • UN agencies • Civil Societies networks (across sectors and diseases) and INGO • European Union delegation (get involved in the programming process/ consultation in country- country lead approach) • Parliamentarians • Government (Ministry of Health AND Finance) • Media • Global Fund Country Coordinating Mechanisms (CCM)

19. Join us! • Contact Hilaire if you would like to be part of the Africa Advocacy Task Team • Contact the chairs if you would like to be actively engaged in the Core Group • Ask Michel Smitall RBM Secretariat to be added to the MAWG listerve (250 people) and use it to access information, and share events, news, etc…with the global malaria advocacy community

20. Work in partnership iskey!