1. Possible Career path… by: Lauren Daly

2. Connecting a company with their desired consumers. • Salaries: • Web Designer Level 1 -- $47,766 • Web Designer Level 2 -- $59,808 • Web Designer Level 3 -- $74,954 • Senior Web Designer -- $82,207 • Interface Designer -- $83,157 • Interface Design Director -- $143,667 Web design

3. Helped design… • My summer job allowed me to update their website as well as design some functionalities myself • Designed the buttons

4. Took this catalog cover… • Highly interested in magazine layout design or advertising media design • Employment opportunities for layout can be found with advertising agencies, magazine and newspapers, public relations firms, and manufacturers. There is also a strong demand for freelance layout artists or in-house layout artists. • The average salary for a layout artist is about 25,000 to 50,000 dollars a year. Wages can vary by employer, area of the country, level of experience, responsibility, and size of the project.

5. Production Artist • Various production- and design-related tasks on online. Responsibilities: • Preparing print magazine assets for our weekly online publish—cropping photos, reconfiguring complex designs, charts, maps, building slideshows, etc) • Assisting the photo team with photo and design requests blogs • Preparing artwork for various online features (Shop-A-Matic, restaurant and bar listings, slideshows, etc) • Assisting the design team with design- and production-related tasks as needed Requirements: • Well-versed with industry standard software: Photoshop, Illustrator. • Familiar with efficient productivity techniques—Photoshop actions, batch color correction. • Familiarity with HTML, CSS, and InDesign. Bonus Skills: • Design and/or photo-illustration skills.

6. Job Description of a Layout Artist • A layout artist is a graphic design professional responsible for the structure and layout of elements in printed media, such as magazines, brochures, posters and fliers. People in entry-level positions of this nature are sometimes called production artists or paste-up artists. Responsibilities • Layout artists assess visual aspects, such as typeface, color, position and formatting. They ensure that the text and images are appropriate and visually appealing. Education and Training • Working as a layout artist requires a knowledge of design theory and the ability to use graphics software and technology. Graphic communications programs at design schools, colleges and universities provide formal training in these subjects. Technical Skills • The majority of layout work is now done using graphic design software, including programs for layout and image editing. In certain situations, layout artists may fall back on older methods, such as cutting, pasting, taping or sketching by hand. Employers • Many types of businesses have a need for layout work, either full time, part time or freelance. Layout artists often find employment in publishing, public relations, journalism, advertising and manufacturing companies. Income • Depending on education, experience, work location and specific responsibilities, layout artists can expect to earn about $10 to $35 on an hourly basis, or $25,000 to $55,000 annually if salaried.

7. Demands of the job • Eye straining • Back pain • Arthritis • Long, extended hours to meet deadlines • Creativity • Can work with a team • Collaboritive

8. This Semester • Working as the Griffin’s webmaster • Working with ad club to help jump start the courier – their layout

9. I want to… • Successfully build a website • The non-profit organization here in buffalo called “Binational Alliance” • Work on their Identification process: website, logo, brochure, business cards, etc.