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The State of Corporate Social Responsibility in Thailand

The State of Corporate Social Responsibility in Thailand. Richard Welford Chairman, CSR Asia. The CSR Asia Center at AIT. What are we trying to do? Build CSR capacity in Thailand and the Mekong sub-region Engage with the business community around CSR issues

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The State of Corporate Social Responsibility in Thailand

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  1. The State of Corporate Social Responsibility in Thailand Richard Welford Chairman, CSR Asia

  2. The CSR Asia Center at AIT • What are we trying to do? • Build CSR capacity in Thailand and the Mekong sub-region • Engage with the business community around CSR issues • Raise awareness of the role of business in meeting global challenges • How are we going to do it? • Leverage on the strength of two reputable brands • Research • Training (short courses and a Master’s degree) • Consultancy

  3. [ Asian Sustainability Rating for Thailand

  4. Breakdown of performance areas in the ASR (Thailand) Plans are in place but implementation is weaker

  5. Stakeholders’ perceptions of CSR in Thailand

  6. Findings and Outlook • CSR is taking hold fast in Thailand and the business case is increasingly recognised (brand, reputation, trust) • Thai companies are generally conservative in terms of disclosure and should see the business benefits of improved reporting • Stakeholders are becoming increasingly sophisticated and are not impressed by philanthropy: CSR must be strategic • Companies and their stakeholders are recognizing a new imperative over the environment • Are Thai companies missing out on global opportunities because of their relatively poor approach to value chain issues? • A strong role for Thai businesses in community involvement and development building on existing strengths amongst businesses and NGOs

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