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Mobility Study in Toulouse: Enhancing Transportation and Accessibility in Business Sectors

This study explores the mobility dynamics within Toulouse and its agglomeration, focusing on enhancing transportation services for various sectors. Tisséo-SMTC, the public transport authority, oversees a network that accommodates 950,000 inhabitants and 100,000 students. The study encompasses surveys and diagnostics on mobility needs for businesses, shopping centers, and employees, seeking to identify barriers and improve transit options. Through partnerships, awareness campaigns, and action plans, Tisséo aims to facilitate modal shifts and support local commuting strategies.

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Mobility Study in Toulouse: Enhancing Transportation and Accessibility in Business Sectors

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  1. Mobility study per sector in Toulouse Valérie VINCENT – Tisséo-SMTC Aurore ASOREY – Tisséo-SMTC ECOMM 2014 - Florence

  2. Toulouse and the agglomeration in some figures 4th French city 950 000 inhabitantswithinTisséo-SMTC perimeter (450 000 inhabitants in the city of Toulouse) 100 000 students • European capital of aeronautic industry Around 500 000 employees, of which 300 000 fromprivatesector 30 700 business units

  3. Tisséo Public Transport Network … in a nutshell 2lines– A and B 27,1 km 37 stations Tisséo-SMTC is the Greater Toulouse PUBLIC TRANSPORT AUTHORITY Perimeter of action = 99 Municipalities 1line – T1 14,8 km 24 stations 91urbanlines 796,8 km of lines 9lines Mobibus TAD for disabled people

  4. Mobility services proposed by Tisséo-SMTC Alternatives to individual cars carpooling Web Site covoiturage.tisseo.fr 280 locked slots 11 P&R 6900 parking slots Mobility Agency Support to urbanmobilityawareness Mobilityadvise for Businesses 135 businesses and administration implementing a WMP

  5. SUMP : action H40 - sectorial mobility studies

  6. To succeed in, weneed… … To better understand HOW business areas work: schedules, accesses, mobility initiatives etc. … PARTNERSHIP: companies, shopping centres, local authorities/ administrations … “PDIE”: commuting plan (or workplace mobility plan) at the business area level

  7. Partnerships

  8. North sector of Toulouse • Natural and artificial cuts • Entrance from the North to Toulouse (RD 820) • A lot of small business activities

  9. Sectorial Mobility study 4 steps – 8 months Step 1:Diagnostic Step 2: Surveys Step 3:Communication Step 4:Action Plan

  10. Step 1 - Diagnostic • Sources : • HouseholdTravelSurveys 2013 • Origin-Destination Surveys • Use of the Public Transport Network • HGV and LV traffic Soft modes access Cars and parking access Access by Public Transport commun

  11. Step 2 – Inquiry “companies” - Understand HOWcompanieswork - UnderstandtheirCONSTRAINTS and EXPECTATIONS Return rate of 50 % on 500 companies inquired Companies expectations in termsof mobilityofferimprovements

  12. Inquiry “employees” - UNDERSTAND employees’ mobility - UNDERSTAND the barriers and the mobility « PROFILES » of employees - ASSES the level of information/ knowledge on mobility Return rate of 40 % on 3 000 employees inquired

  13. Inquiry “shopping centre” - UNDERSTAND clients’ mobility • UNDERSTAND the barriers • and the mobility « PROFILES »

  14. Step 3 - Communication Communication posters for the inquiry towards employees Communication Kit tool created for mobility “key reference” resources within companies

  15. Communication FORUM « Companies » : - COMMUNICATE on results of the diagnostic and inquiries - EXCHANGE on the action plan

  16. Step 4- Action plan • - MOBILITY PROFILES • - Expectations typologies • - MODAL SHIFT potentialities ACTIONS in function of profils Mobility Profiles The employee with questions 50 % Carpooling charter Get back guarantee (carpooling) The employee who experiments Registration campaigns Get back guarantee (carpooling) The employeewhois « alternative » Benefits in kind All employees

  17. Aurore ASOREY EU Project Manager aurore.asorey@tisseo.fr THANK YOU! Valérie VINCENT Mobility Advisor for Companies valerie.vincent@tisseo.fr Solenne COLOSIMO Mobility Advisor for Companies solenne.colosimo@tisseo.fr

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