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Virginia Tech Alumni Association Board of Directors

Virginia Tech Alumni Association Board of Directors. Fall 2013 Meeting – October 25-26, 2013. Alumni Chapters Committee. Jean Montague. 2013 Chapter Officers Forum. 103 total participants – 82 chapter officers – 37 chapter areas San Diego & Seattle Chapters traveled the furthest distance

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Virginia Tech Alumni Association Board of Directors

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  1. Virginia Tech Alumni AssociationBoard of Directors Fall 2013 Meeting – October 25-26, 2013

  2. Alumni Chapters Committee Jean Montague

  3. 2013 Chapter Officers Forum • 103 total participants – 82 chapter officers – 37 chapter areas • San Diego & Seattle Chapters traveled the furthest distance • Twelve Board members present: Bill Aden Marvin Boyd Kendley Davenport Lisa Carter EllisonJean Montague Carole Pratt Glenn Reynolds Judy Springer Karen Torgersen Jim Wade Erich Windmuller Matt Winston • Forum highlights: • Lunch with Patty Perillo, Vice President for Student Affairs • Presidential Search Committee Focus Group • Chapter Best Practices Open Forum • “Favorite Dishes From the Grove” Awards Reception and Dinner • “Actively Caring 4 People” Community Service Breakfast with Scholarship Recipients

  4. 2013 Chapter Officers Forum • Chapters presented President Charles Steger with a $4,000 weekend for the Steger family at Primland Resort

  5. 5 Superlative Awards: Outstanding Community Service: Denver Chapter, Hokies Adopt a Denver Family at Christmas Outstanding Chapter Event: Denver Chapter, Inaugural Denver Hokie Ski Day at A-Basin Outstanding Golf Tournament: Grand Strand/Myrtle Beach Chapter, 2013 Alumni Golf Tournament Innovation Award: Baltimore Chapter, VTea Event with Rand McNally Broadening Alumni Engagement:New River Valley Chapter, “Behind the Scenes” Campus Events Chapter Awards (New Structure) • 44 Outstanding Chapter Awards • 31 Bronze, 5 Silver, 8 Gold • Most Improved Chapter: Seattle • Outstanding New Chapter: Charlottesville

  6. 2013 Chapter Officers Forum Outstanding Chapter Volunteer Doug Ewell, Shenandoah Chapter (Award received by Devon Smith, Shenandoah Chapter) Outstanding Chapter Officer Rachael Spruill, San DiegoChapter

  7. 2013 Chapter Scholarships 58 Chapters awarded 155 scholarships to incoming freshmen for a total of $182,000

  8. Western Maryland Chapter Adopt-a-Road Volunteer Project 2012-2013 52 chapters participated in 152 community service projects 2013-2014 Goal 65 chapters to participate in 165 community service projects

  9. Major Chapters Program Accomplishments2012-2013 • More than 110 alumni attended Hokie Day at the General Assembly • Introduced new email template for chapter • Implemented New Chapter Awards program • Held several events to engage scholarship students with Alumni Association • Seven chapters participated in Strong Together events (Atlanta, Charlotte, National Capital Region, New River Valley, Richmond, Roanoke, Tidewater) • Implemented Hokies Hosting Hokies program

  10. Chapters Committee Focus2013-2014 • Continue to promote Alumni Board member engagement with local chapters and volunteers. • Continue to develop identified programs to connect current students and their families with local alumni chapters and the Virginia Tech Alumni Association. • Create more concrete tools and training opportunities for chapter succession planning through benchmarking other university practices. • Update Chapter Resources web pages with more robust training opportunities

  11. Alumni Constituencies Committee Lisa Miller, Chair

  12. Alumni ConstituenciesFall 2013 Class Reunions

  13. Fall 2013 College and Other Constituency Events

  14. FALL EVENT REGISTRATIONS

  15. Spring & Summer 2013 Events

  16. Spring & Summer 2014 Events

  17. Jamie Lucero Director of Alumni Relations E-mail: jlucero@vt.edu Office: 540-231-9666 Cell: 540-230-2944 • June • National Agricultural Alumni and Development Association annual conference • CALS Connections awarded first place electronic newsletter in the Publications and Projects Competition • Jim ‘60, ’67 and Janet Johnson awarded the Ruby C. McSwain Outstanding Philanthropist Award • Ronnie Gill, past president of CALS Alumni Organization and Jamie both presented in panel sessions • Alumni Reception in Washington, DC • August • Alumni Dinner in conjunction with the Virginia Ag Expoin Virginia Beach • Speaker was Matt Lohr, Commissioner of Virginia Department of Agriculture and Consumer Services • Also participated in Expo as an exhibitor • Summer meeting of CALS Alumni Organization • Chick-fil-A Kickoff CALS Alumni Tailgate in Atlanta • Unveiled new CALS video http://vimeo.com/74206379 • September • Fall Semester Kickoff Picnic for entire college • Scholarship Banquet • Additional speaker this year – Brent Ashley, SGA President and CALS student • Fall Fest Homecoming Celebration • October • 9th Annual Scramble for Scholars Golf Tournament • Fall meeting of CALS Alumni Organization • November • Urbanna Oyster Festival education day and festival exhibit- CALS Alumni Organization • Other Activities • CALS Alumni Organization established the “CALS Alumni Organization Excellence Fund” • $25,000 endowment to be raised by 2017 • National Agricultural Alumni and Development Association Board of Directors • 2013-14 Education Committee Chair • CALS Diversity Council Chair • Editor of CALS Connections e-newsletter

  18. Chicago Studio Alumni/Student Reception Annual CAUS Faculty/Staff Reception Center for Public Administration and Policy Washington Semester Building Construction Golf Tournament Fundraiser American Society of Landscape Architects Conference/Alumni Reception CAUS 50th Anniversary Steering Committee CAUS Diversity Committee Steering Committee CAUS Homecoming and Tailgate Party Building Construction Career Fair/Alumni Reception Departmental Career Advisors Coffee Club International Archive of Women in Architecture Annual Symposium/Reception Architecture Exchange East Regional Conference/Alumni Reception

  19. Bonnie Gilbert, Director of Alumni & Pamplin Relations E-mail: bgilbert@vt.edu Office: 540-231-9551 Cell: 540-599-3215 • Regional Outreach – “Meet Dean Sumichrast Receptions” • Richmond • National Capital Region • New York • Tidewater • Roanoke • Bud Foster Manhattan HokiesFundraiser • New York Women’s Networking Reception • Atlanta Pamplin Pre-game Tailgate • Young Alumni Mixers • New York & Northern VA • Corporate Sponsored Tailgates – • Ernst & Young – 9/7 • Deloitte – 9/21 • KPMG – 10/5 • Wells Fargo Speaker Series • Brian Callaghan – Apex Systems Founder • Doug Horne – Deputy Controller – Time Warner • BB&T Speaker Series • Christopher Halmy – Ally Financial • Pamplin Advisory Boards Liaison • ACIS Alumni Advisory • Business Information Technology • Finance Alumni Advisory • Hospitality & Tourism Alumni Advisory • Management Advisory Board Meeting • Marketing Management • Pamplin Advisory Council Meeting Pamplin College of Business Homecoming November 16, 2013

  20. College of Engineering 2013 Fall Events 9/7 – Western Carolina Game guests in the Engineering Skybox 9/17 & 18 – Engineering Expo 9/21 – Marshall Game; Skybox and 148 guests at Alumni Tailgate 10/5 – UNC Game - Engineering Homecoming Alumni Tailgate & Skybox 10/10 – McAllister Leadership Scholars Dinner 10/11 – Committee of 100, Engineering Advisory Board, Alumni Tailgate & Skybox 10/26 – Duke Game guests in the Engineering Skybox 11/6 – CEE Alumni event in California 11/16 – Maryland Game; Skybox and Alumni Tailgate Carolyn Bain, Director of Alumni Relations E-mail: cbain@vt.edu Office: 540-231-5753 Cell: 540-553-1761

  21. Celebrating our 10th Anniversary! • August 29 – New Faculty Reception – University Club • September 6 – Dean’s Board – The Inn at Virginia Tech • September 6 – Fall Awards Ceremony and Reception – Owens Banquet Hall • September 7 – Homecoming – Lawn of Litton-Reaves Hall • September 12 – Retirees Breakfast – Hahn Pavilion • October 4 – Dean’s Reception, School of Performing Arts and Cinema – Perspective Gallery • October 9 – Fall Faculty and Staff Council Meeting – Owens Banquet Hall • November 19 – Dean’s Reception, School of Performing Arts and Cinema – Perspective Gallery • December 9 – College Holiday Party – Location TBD • December 10 – Dean’s Reception, School of Performing Arts and Cinema – Perspective Gallery • Additional department-based alumni events occurring throughout the Fall 2013 Sue Ott Rowlands, Dean • Air Force ROTC • Apparel, Housing, and Resource Management • Army ROTC • ASPECT • Center for 21st Century Studies • Center for Gerontology • Communication • English • Foreign Languages and Literatures • History • Human Development • Navy ROTC • Philosophy • Political Science • Religion and Culture • Science and Technology in Society • Sociology Events • SCHOOL OF EDUCATION • Educational Leadership and Policy Studies • Learning Sciences and Technologies • Teaching and Learning • SCHOOL OF PERFORMING ARTS AND CINEMA • Music • Theatre and Cinema Angela Mills – Director of Alumni Relations – amills3@vt.edu – 540-231-2893

  22. Jordan McCauley, Director of Alumni Relations E-mail: jordanm5@vt.edu Office: 434-444-1855 Summer and Fall 2013 Events • June • VT Forestry Club reunion • Mountain Lake Biology Research Open House • September • State of the College Address • American Fisheries Society alumni reception • October • CNRE Homecoming • November • University Open House

  23. College of Science Donna Wardell, Director of Alumni Relationswardelld@vt.edu | 540-231-8706 September 2013 Faculty/Staff Reception and 10 Year Celebration, Blacksburg An Evening with the Dean, Arlington, VA October 2013 Homecoming Tailgate, Blacksburg Science, Technology and Law Symposium, Blacksburg November 2013 Biological Sciences “Fireside Chat” Career Panel, Blacksburg Fall Roundtable Meeting, Blacksburg Hall of Distinction Induction Ceremony, Blacksburg Celebration of Excellence and 10 year anniversary Dinner, Blacksburg December 2013 Fall Commencement Breakfast, Blacksburg New Initiatives include Alumni Awards and 10 year anniversary

  24. Lynn Young Director of Alumni Relations E-mail: youngl@vt.edu Office: 540-231-5809 Cell: 540-230-8745 2013 EVENTS • July – VMRCVM Component of AG Governor’s School – Blacksburg • July– American Veterinary Medical Association Conference & Alumni Reception – Chicago • August – VMRCVM Prospective Student Event at Baltimore Zoo – Baltimore • August – VVMA Picnic and tubing with the Class of 2017 – McCoy • August – Visits to VMRCVM Alumni Hospitals – Virginia Beach and surrounding area • September – Class of ‘08 (5th Reunion) – Barrel Oak Winery – The Plains • September – Stepping Down Reception Honoring Dean Gerhardt Schurig • September – Continuing Education – Roanoke • October – Continuing Education – Virginia Beach and Richmond • October – VVMA/MVMA Mentee/Mentor Workshop – Blacksburg • October – Bavarian Bash at Mountain Lake Lodge - Entire College and VMRCVM Class of ’88 Reunion • November - Potomac Regional Veterinary Conference – The Greenbrier • November - VMRCVM Homecoming and Reunion for Classes of ‘93, ‘98, ‘03 – Blacksburg and Alumni Society Board Meeting • Nov/Dec Alumni Visits – Petersburg and Southside • December - American Association of Equine Practitioners Conference & Alumni Reception - Nashville ALUMNI CHALLENGE - Alumni classes give money towards renovating and naming space in the Veterinary Teaching Hospital. (Over $60,000 raised since March!)

  25. September Meetings with prospective sponsors: Prime Consulting, VED, Lowes, Hyundai, IMG, MC Economic Development, RBTC, Coke, and Woods Edge. October Homecoming Tailgate presented by Lowes Hyundai company display Virginia Tech Grad Fair Virginia Tech for “Real” Life Speaker Series · Personal Brand and Social Influence for your Careers presented by Donna Wertalik Young Alumni Mixer – New York City and Southern Maryland Essential Europe Grad Trip interviews November Young Alumni Mixer – Piedmont Chapter, Virginia Young Alumni Mixer – Harrisonburg, Virginia Virginia Tech for “Real” Life Speaker Series · Top Ten Tips for Graduating Seniors presented by Irene Leech Essential Europe Grad Trip marketing and internship begins December Montgomery County Economic Development Partnership – VT Magazine Article Young Alumni Mixer – Charlotte Gwen Harrington Director of Alumni Relations for Travel, Young Alumni, & Sponsorship Programs Email: gwenh@vt.edu Office: (540)231-9401

  26. Patience Larkin, Alumni Director E-mail: patience@vt.edu Office: 540-231-9369 Cell: 443-883-5722 The Virginia Tech Corps of Cadets Developing Today’s Leaders for Tomorrow • Fall 2013 Events • August • 331 freshman cadets arrive to bring the regiment to 1071 cadets total • For the first time, 3 Senior Non-commissioned Officers brought on Commandant’s staff to lead training efforts • September • Freshman class takes trip to D-Day Memorial in Bedford, gift of Raymond Reed ’57 • Coffee table book with pictures of trip and signed by all freshman cadets presented to Mrs. Peggy Reed • Corps Homecoming held— 200 plus alumni march onto the football field in pregame activities, Rake n’ Ramblin 4 (country/bluegrass group formed of VTCC ‘66 alumni perform during dinner reception) • Caldwell March sponsored by alumni donating $78,000+ to sponsor 117 freshman cadets • October • Highty-Tighty Reunion; HT Alumni band march first in the VT Homecoming parade and try out a new “tailgate venue” for their social event • Pass in Review Parade by Corps Regiment held in honor of Class of 63’s 50th Reunion • B-25 Flyover at Duke Football game sponsored by VTCC Class of ̓49 Alumnus • November-December • VTCC Alumni Board Fall meeting 1 Nov; Dr. Patty Perillo to speak • VPI Company, Gregory Guard and Color Guard march in Roanoke’s • Veterans Day Parade • Veterans Day Ceremony held at War Memorial Chapel • Fall edition of the Corps Review published • Rasche Hall removed; new Corps dormitory to begin construction

  27. Diversity, Inclusion and Community Engagement August • Black Alumni Summit • Strong Together Reception Atlanta September • Multicultural Alumni Advisory Board October • Ex Lapide Fall Gathering Ongoing • Multicultural Alumni Advisory Board strategic planning • Ex Lapide information sessions and strategic Planning • Additional Strong Together receptions and follow-up events • Black Alumni Society Development Latanya R. Walker Director, Alumni Relations for Diversity, Inclusion and Community Engagement latanya@vt.edu (540) 231-8970

  28. Division of Student Affairs2013 Events Penny Helms White Director of Parent and Alumni Relations Email: phwite@vt.edu Office: 540-231-1348 July • New Parent Welcome Receptions September • Fall Family Weekend October • DSA Reunion – Recreational Sports • DSA Alumni Advisory Board Meeting • DSA Parent Committee Meeting • Career Services Alumni Speakers • DSA Scholarship Luncheon • RA/RHF Tailgate November • Alumni/Parent Visits with VP– Northern Virginia

  29. Alumni Services &Communications Committee Jerome Fowlkes, Chair

  30. Revenue

  31. Merchandise and Tour Revenue * Projected

  32. Growth of Total Program Policies and Premiums

  33. New Policy Purchasing Behavior: Production by Channel

  34. Communications

  35. Communications Summary Major Communications Projects June – Dec 2013 include: • VT Magazine – Fall and Winter Issues • VT Monthly email newsletter • Grad Fair • Senior Mailing • Chapter Football and Holiday Events Promotions • Reunion Materials • Class of 1963 50th Reunion Bugle • 2014 Travel Tours • Email Best Practices Research • Co-Leading Email Marketing and Branding class with University Relations • 2014 Drillfield Series Marketing • Developing new email templates • Ongoing updating and implementation of Social Media Strategic Plan

  36. Responsive Email Templates • Improves email request submission process • Reduces security concerns • Addresses coding concerns • Optimized for desktop, tablet, and phone • Anticipated rollout: Early 2014 Mobile devices now account for approx. 50% of email views

  37. Social Media Presence Overview Facebook Likes – 13,270 LinkedIn members – 27,400 Twitter followers – 4,097 Pinterest followers – 323 Instagram followers – 343 + 13.8% over Fall 2012 + 16.6% over Fall 2012 + 47% over Fall 2012 + 336% over Fall 2012 + 145% over Spring 2013

  38. A Few Popular Facebook Posts: April-September

  39. Most commented post on Facebook and Twitter: What advice would you give to incoming freshmen for a great first year at Virginia Tech? Enjoy life in the 24061: You'll never, ever, have the opportunity to get back to the same special place and time. Try not to get any 8 a.m. classes in winter...walking across the Drillfieldin subzero temps is NOT fun!! LOL Eat breakfast, enjoy the silence around the Drillfieldin the morning. Virginia Tech is one of the most wonderful places in the world. Live every moment and know that your life will never be the same. Welcome to being a Hokie! Enjoy the ride! Being a part of VTRelay for 4 years was the best decision I made. Lots of great friends and great memories! Join a student org, try something new - step out of that comfort zone, and build friendships with students, profs, and admins START JUMPING!

  40. 2014 - Alumni Travel Program • 283 Passengers booked for 2014 • $10,683 in revenue to date Pearls of Southeast Asia Asian Wonders Cuban Discovery Splendors Down Under Alumni Campus Abroad - Peru, Featuring Machu Picchu Tahitian Jewels Belize Scuba Adventure Historic Reflections Alumni Campus Abroad - Normandy, 70th Anniversary of D-Day Mediterranean Marvels Greek Isles Odyssey VT Grad and Young Alumni Trip Discover Wales and Yorkshire Alumni Campus Abroad - Tuscany Alpine Lakes and Scenic Trains Provence - International Lifestyles Explorations Alaskan Frontiers and Glaciers Canadian Rockies Family Discovery The Wild West and Yellowstone Family Adventure Great Pacific Northwest Cruise The Waterways of Russia Baltic Treasures Ireland - Kilkenny, Killarney, and Dublin Spanish Serenade Accent on The Rivieras Treasures of Southern Africa Cruise the Panama Canal Old Fashioned Holidays in the South Caribbean Getaway

  41. Activities • Brochure inviting Alumni to review resources available • Brochure created for employers through a joint effort with Career Services explaining Virginia Tech’s two programs and job boards • Hokies4Hire- Student Hires, Internships opportunities • Hokie Nation Network – Experienced Alumni requirements • Participation in RBTC – Roanoke Blacksburg Technology Council • Contacting Recruiters • Alumni calls, interviews, resume reviews, connections • University Contacts – Pamplin, Engineering, Leadership Teams • On-Campus and Chapter Job Fairs Richmond – Hokies Helping Hokies ( 3rd Wednesday of every month Coffee & Networking), Job Fair – March 12th National Capital Region – Job Fair - March 6th Chicago – Speed Networking Event Norfolk – THBN ( Tidewater Hokie Business Network) – Mar 24th Activities • Brochure inviting Alumni to review resources available • Brochure created for employers through a joint effort with Career Services explaining Virginia Tech’s two programs and job boards • Hokies4Hire- Student Hires, Internships opportunities • Hokie Nation Network – Experienced Alumni requirements • Participation in RBTC – Roanoke Blacksburg Technology Council • Contacting Recruiters • Alumni calls, interviews, resume reviews, connections • University Contacts – Pamplin, Engineering, Leadership Teams • On-Campus and Chapter Job Fairs Richmond – Hokies Helping Hokies ( 3rd Wednesday of every month Coffee & Networking), Job Fair – March 12th National Capital Region – Job Fair - March 6th Chicago – Speed Networking Event Norfolk – THBN ( Tidewater Hokie Business Network) – Mar 24th Alumni Career Services Fall Updates and Highlights • Virginia Tech Alumni LinkedIn Group has grown : • 18,292 members in Jan 2012 to 27,400 + in September 2013 • * Active discussions related to career opportunities and networking events • * Total # of Virginia Tech Alumni with a LinkedIn profile > 109,000 • * Membership continues to grow due to industry acceptance of LinkedIn as a strategic social and • business networking resource • Alumni Job Board continues to enable companies to post job opportunities when seeking Hokie candidates with experience • Participation in Career Fairs introduces employers to our alumni job board. Sessions held for attendees on “Getting the Most Out of a Career Fair” • Roanoke Blacksburg Technology Council (RBTC) Partnership - Continuing to work with the Council to promote job opportunities in the region. Job openings from the RBTC will be added to our alumni job board. • Alumni continue to seek career assistance – help with resume revision, using social media tools effectively, and resource awareness are the key discussion topics

  42. Student Programs Committee Jim O’Connell, Chair

  43. Student Alumni Associates • Official Hokie Bucket List – new revision includes “Alumni 18” • Support for Fall Alumni Association Events • Hokie Hi! Welcome Back Picnic – “Tunnel Guards” • Gobblerfest Event on the Drillfield - Student Organization Fair (SAA and Class Programs) - SAA Spirit Rally • Class of 2015 Kick-off Concert held downtown with Spirit Rally • Spirit Rallies – August 29, September 6, October 4 (Homecoming), November 15 • Float in Blacksburg Holiday Parade • Holiday Banquet for members – Inn at Virginia Tech • 2,000 HokieZone T-Shirts distributed at events, to Highty-Tighties, at Bookstore • Bi-weekly meetings • Promote Hokies Respect • Early Bird SAA Recruitment Information Sessions in November • Exec members attended Student Activities leadership retreat in August • Revamping Hokies Hosting Hokies and STAT (Students Today Alumni Tomorrow)

  44. Class Programs • Family Day Ring Promotion – September 28 • Classes of 2013, 2014, and 2015 Ring Sales • Class of 2013 Fall Commencement Planning and Speaker Selection • Class of 2014 Class Gift Planning • Class of 2015: -Class Sponsor: Dr. Frank Shushok Jr. -Kick-off Concert – Downtown Blacksburg -Class of 2015 Day at Lane Stadium – October 5 -Ring Premiere – October 8 featuring the Minnis E. Ridenour Collection • Class of 2016: -Leadership Team Application Process and Information Sessions -Leadership Interviews and Team Selection -Ring Design Process -Leadership Team Retreat -Dinner hosted by Tom Tillar • Early Bird Class Election Information Session for Class of 2017

  45. Fall 2013 Legislative Update

  46. Fall 2013 Legislative Update • Grow By Degrees: College, Knowledge, & Jobs • JLARC Study: Cost Efficiencies and Opportunities in Virginia’s System of Higher Education • Budget Priorities for 2014-2016 • 2014 Legislative Priorities and Issues • Hokie Day 2014 • Election Day 2013

  47. College, Knowledge & Jobs • Grow By Degrees Coalition – TJ21 • Phase II: College, Knowledge & Jobs • Performance Funding for STEM-H Degrees • Student Advising, Work Study Programs, Job Skills Training • Relief from the “Middle Class Squeeze” • Enhance Innovative Technology for Instruction and Operations • Support Community College Transfer Grants

  48. Studying Virginia’s System of Higher Education • What factors affect the cost of higher education? • What opportunities exist to reduce the cost of higher education? 1. Trends In Higher Education 2. Review of Auxiliary Enterprises 3. Review of Academic Cost and Efficiency (December 2013) 4. Review of Administrative Efficiency (2014) 5. Strategies and Practices – Recommendations (2014)

  49. Virginia Tech Budget Priorities 2014-2016 Agency 208: • Advance Neurological and Life Science Research • Increase Virginia Undergraduate Enrollment • Expand and Enhance STEM-H Degree Production • Enhance Creative Technologies Programming and Degree Attainment Agency 229: • Operating and Maintenance for Human Agricultural Biosciences Building I • Food Safety and Agricultural Productivity Enhancements

  50. 2014 Legislative Priorities • Support Targeted Investments in Higher Education • Base Operating, Enrollment Growth, Financial Aid, Research, Faculty Salaries • Maintain Institutional Authority for: • In-State/Out-of-State Enrollment Levels • Determining Tuition and Fees • Level III: Information Technology and General Procurement Practices

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