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Color Printing Revolution: A Profitable Solution for Short-Run Needs

Discover the power of color printing for your short-run projects. Increase engagement with up to 42% more reads on colorful ads compared to black & white. Embrace the affordability and commercial potential of short-run 4-color printing.

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Color Printing Revolution: A Profitable Solution for Short-Run Needs

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  1. MAKING SHORT-RUN COLOR A COMMERCIAL REALITY The profitable and affordable short-run 4-color printing solution
  2. THE POWER OF COLOR* Color versions of the same ad are read up to 42% more than their black & white counterparts Color is 80% more likely to be read than black & white Consumers find information in color up to 80% faster than information in black & white Materials in color increase learning & retention up to 78% Adding color to a direct mail piece may increase response rate by up to 45% * 60secondmarketer.comFrank Romano: Digital Printing Council
  3. PROVEN MONEY MAKING PROGRAM Personalize Four Color Fast short-run North American specialty, short-run market (forecasted by PRIMIR) is expected to grow from 40 to 70 billion pages from 2009 to 2014 market trends are consistent with our product strategy and characterized by the need for: Personalization – variable printing More color - 80% of four-color jobs being produced in runs of less than 5,000 sheets Faster turnarounds - 33% of all print jobs are now expected to be completed within 24 hours
  4. WHAT IS IJETCOLOR? Short-run digital pressbased on Memjet technology iJetColor RIP & Workflow Production quality Xitron Navigator Harlequin RIP Models specifically designed for Envelope/Direct Mail Packaging/Label
  5. AWARD WINNING MUST SEE ’EMs PRINT 13 Best of Category Imprinting, Mailing, Shipping and Fulfillment September 2013 Game Changer One of 6 inaugural members Printing Association of Florida Graphics of the Americas February 2014
  6. Environmentally Friendly Water-based inks No particle emission found in toner-based systems No odors or fumes from solvent or UV-cured inks Lower energy consumption with the no heat drying Print anywhere for a smaller carbon footprint. Complies with all global environmental standards including ROHS
  7. 1/3 THE COST 3x THE SPEED Envelopes/Post cards @3000-4500/hr Letterhead/Sell sheets @ 1800-3600/hr Borderless printing – full page edge to edge Supports production paper stocks as heavy as .02 inch/.5 mm with full bleed of 8.5 by 17 for product personalization Conveyor for high production output
  8. Easy to use In-RIP Color Matching/Correction Control custom colors – You pick the output to easily match color INTEGRATED COLOR MATCHING Choose Correct Color Incorrect Color Color Corrected
  9. LOW TOTAL COST OF OWNERSHIP Typical ROI <12 months for commercial printer 10 jobs per month 1,000 envelopes per order $200 per order
  10. MAILING SOLUTIONS MADE SIMPLE Save time and money by cleaning mailing list Control color output with the iJetColor RIP & Workflow Create Variable Data PDF’s from the cleaned list
  11. BEATS THE COMPETITION Significantly faster throughput = lower labor costs Can use inexpensive window envelopes Consumable cost up to 75% less Print on textured envelopes No heat dry = environmentally friendly Run stuffed envelopes Will not curl or emboss envelopes OKI ProColor 910
  12. THE SOLUTION THAT INCREASES PRODUCTIVITY AND PROFITABILITY
  13. WWW.IJETCOLOR.COM
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