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Supply Chain Management (SCM) is a blend of art and science that optimizes how companies source raw materials, manufacture, distribute, and deliver products to meet customer demands. Learn the basics, challenges, and the promise of improving SCM for competitive advantage in the global marketplace.
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SCM • Combination of Art and Science • Purpose: to improve the method a company finds raw components it needs to deliver a product or service to customers
Why is it Important? • In the past manufacturers called the shots (push or mass manufacturing) • Today customers call the shots & manufactures scramble to meet demands for options / styles / features, quick order fulfillment, and fast delivery
Still Why? • Manufacturing quality — a long-time competitive differentiator — is approaching parity across the board • Customers' specific demands for product delivery has emerged as the next critical opportunity for competitive advantage
Raw Materials Manufacture Distribution Customer
Necessary to Compete • Companies that learn how to improve management of their supply-chain will become the new success stories in the global marketplace
Basic Components • Plan • Source • Make • Deliver • Return
Plan • Strategic portion of SCM • Strategy for managing all resources needed to meet customer demand • Set of metrics to monitor supply chain for elimination of waste and added value
Source • Choose suppliers • Develop pricing, delivery and payment processes • Metrics to monitor and improve relationship
Make • Manufacturing step • Schedule activities necessary for production, testing, packaging, and delivery • Most metric-intensive level • Measure quality levels • Production output • Worker productivity
Deliver • Logistics • Coordinate receipt of orders • Develop network of warehouses • Pick carriers • Set up invoice system to receive payment
Return • Problem working of Supply Chain • Create network for receiving defective and excess product back • Support for customers who have problems with delivered products
Five basic elements • Plan • Source • Make • Deliver • Return
Challenges • Improving a process as complex as the supply-chain can be daunting • Companies are challenged with finding ways to meet ever-rising customer expectations at a manageable cost
Challenges • Businesses must identify which parts of their supply-chain process are not competitive • Understand which customer needs are not being met
Challenges • Establish improvement goals • Rapidly implement necessary improvements
Promise • Companies that learn how to improve management of their supply-chain will become the new success stories in the global marketplace
Future • Benchmarking studies show significant cost differences between organizations that exhibit best-in-class performance and those with average performance