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Getting Bar Codes Right: Key Steps and Tips for Print Placement

Learn essential guidelines for printing and placing bar codes correctly. Ensure high print quality, proper sizes, and optimal placement on products. Avoid common errors to enhance scanning efficiency and accuracy.

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Getting Bar Codes Right: Key Steps and Tips for Print Placement

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  1. Australia Key Steps to Getting It Right Place + DateSpeaker

  2. Colour – Print Contrast • Light Background, ideally white • Dark Bars, ideally black 

  3. Colour – Print Contrast - TIPS • Solid colours • Avoid reflective colours • A gloss coat might reduce the print contrast • A transparent wrapping diminishes the contrast  

  4. Be Aware - different surfaces absorb ink differently.

  5. Bar Code Width – Magnification • Different magnifications required for all EANUCC bar codes • Dependent on print method • Determine where bar code will be scanned • Consider Industry Requirements

  6. 80% EAN/UPC Magnification 100% 150%Minimum for conveyorised scanning 200%

  7. ITF-14 Magnification 50%Minimum for conveyorised scanning 100% For conveyorised scanning, the HIGHER end of the magnification range is recommended Magnifications down to 25% are applicable for other environments

  8. UCC/EAN-128 Magnification 50%Minimum for conveyorised scanning 100% For conveyorised scanning, the HIGHER end of the magnification range is recommended Magnifications down to 25% are applicable for other environments.

  9. 150%

  10. Nominal Bar Code EAN/UPC Bar Code Height • EAN/UPC bar codes have a nominal (target) size • Nominal bar codes have a fixed relationship between the width and height to enable omni-directional scanning Truncated Bar Code 50

  11. ITF-14 & UCC/EAN-128 - Bar Code Height • For conveyorised scanning height is important • ITF-14 bar code height must be 32mm • UCC/EAN-128 bar code height must be 32mm • For environments other than general distribution minimum heights apply 50

  12. Light Margins / Quiet Zones • Area to the left and right of the bar code • Enable scanner to determine start and end of the bar code • Must keep all graphics, dark colours clear of these areas

  13. 4 1 2 7 8 5 1 2 7 8 3 2 4 1 2 7 8 5 1 2 7 8 3 2 4 1 2 7 8 5 1 2 7 8 3 2 Watch light margins

  14. Print Quality

  15. Print Quality • Clear crisp well defined bars • Watch for voids and smudging • Print quality requires regular ongoing checks

  16. You must ensure that the print quality is of high quality consistently

  17. Location, Location, Location… • Location guidelines apply to all trade items • Consider location of bar code in its final form • Identify any seams or seals that may cover the bar code • Consult the GS1 Australia User Manuals or contact the Technical Help Desk

  18. Location requirements for retail trade items • General recommendation for location is towards the lower right of the back of the product • Lower right of another face is acceptable where the back of the product is unavailable • Base of a product will continue to be acceptable but is NOT preferred

  19. Locate bar code on a minimum of two adjacent sides Minimum of 19mm from either vertical edge (including light margins) * =32mm Location requirements for non-retail trade items * The 32mmmeasurement isfrom the bottom of the bars

  20. 9 6 1 4 1 4 1 0 0 0 8 6 Ask The Package Designer First Bar codes do NOT scan around corners Avoid package seams or seals

  21. Location, Location, Location…. again

  22. Australia Contact details Richard Jones General Manager - Service Delivery D +61 (3) 9550 3417 F +61 (3) 9558 9551 E rjones@gs1au.org Address: Unit 100/45 Gilby Rd. Mt Waverley Vic 3149 GS1 Australia Helpdesk 1300 366 033 T +61 (3)9558 9559 F +61 (3)9558 9551 E gs1aust@gs1au.org W www.gs1au.org

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