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International Printing. Unicode. ©2008 ZIH Corp. Unicode Agenda - 40 mins. What is Unicode?. Before Unicode. Who needs Unicode in this region?. Surviving without Unicode. The Competition. Partners with Unicode Support. Proven Solution. Buyers need Unicode. Summary.
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International Printing Unicode ©2008 ZIH Corp.
Unicode Agenda - 40 mins What is Unicode? Before Unicode Who needs Unicode in this region? Surviving without Unicode The Competition Partners with Unicode Support Proven Solution Buyers need Unicode Summary Questions and Answers
What is Unicode? • A “universal codepage” for font character mapping • Unique number for every possible character • Typical codepages like 850, support 256 characters, Unicode can support over 64,000 characters
What is Unicode? Unicode provides a unique number for every character: • no matter what the platform • Windows, Unix, System i • no matter what the program • SAP, Microsoft, Oracle • no matter what the language • Western, Middle East, Asia and Pacific
Western What is Unicode? Western is used by the Americas and Western Europe
Western Hebrew Traditional Arabic Turkish Greek Cyrillic Central European Baltic 936 characters uses: 220K Flash What is Unicode? A single preloaded “printer resident” font that supports all of EMEA “out of the box”
What is Unicode? Large Asian Worldtype fonts are options up to 32MB in size Andale from Monotype Corp.
Western Cyrillic Central European Before Unicode? Had to license and download different code pages
REDUCE SPEED NOW Before Unicode? Download fonts as graphics
Who needs Unicodein this region? • Multinationals that have headquarters here • Exporters to Central and Eastern Europe or Asia Pacific • Any body that needs anything other than Western European (IBM Codepage 850)
Surviving without Unicode! Label design applications? • BAR-ONE, CodeSoft, BarTender, NiceLabel,Loftware, etc. Business applications? • SAP, AS/400, Oracle, other ERP, etc. • Custom, Proprietary, Legacy, VB, C++, .NET
Label Design Applications without Unicode! • End Users and VARs lived with limitations! • Downloading fonts as graphics • Increased Network Traffic (* 10K) • Slow “first label out” • Pauses between labels when batch printing • This is a big problem for networked and wireless printers!! • Not as noticeable on modern printers with a parallel cable!
Business Applications without Unicode • Downloading fonts as graphics is not possible for business applications! • License country specific fonts for every printer • Develop ZPL® by hand to use the fonts • No LDA supports these fonts! • Embed ZPL in business application • Create separate forms for each code page • Modify business application to support Zebra specific code page (for each country)
The cost of integration without Unicode? • Country specific configurations reduce barcode labelling ROI! • Font licensing (optional) and management COSTS • Application development COSTS • Driver development COSTS • Label and form design COSTS • Maintenance COSTS • Reduced flexibility COSTS • Country specific = “Custom” - “Custom” = COSTS
The Competition non-Zebraothers! fast parallel connectivity (LDA only) fast network connectivity? • fast wireless connectivity? easy business application integration?
Zebra still leads the Way • Zebra’s Unicode based Global Printing solution still leads the way • Zebra’s solution supports over 40 different languages simultaneously • With Zebra a single font can satisfy all printing needs and multiple fonts don’t have to be stored on the printer • Zebra’s solution supports multiple Unicode encoding methods • including UTF-8, UTF-16BE and UTF-16LE • Most of the competition only supports WGL4 (Windows Glyph List 4) fonts with limited UTF-8 support for the Latin and Cyrillic languages
Label Design Applicationsand Unicode Support • Zebra is driving LDA’s to support Unicode • Support is needed for the screen • Support is needed for the printer • LDA status: EuroPlus NiceLabel - shipping Seagull BarTender - shipping ZebraDesigner™ - shipping Codesoft - shipping Loftware - shipping
Proven Solution • Shipping since 2005 (proven solution) • Xi4™, ZM400™/ZM600™, S4M™, 105SL™and PAX™ • And now available on the G-series desktop printers • All above EMEA printers now preloaded with Unicode Firmware and Unicode Font • Printer resident scaleable font containing 936 characters (220K) • Western, Central and Eastern European also including Baltic, Cyrillic, Greek, Turkish, Hebrew and Arabic
Unicode Proven Success Praktiker - 700+ Z4M™s • Ordered and shipped • Blocked the competition • Avoided a price war! Nestlé • Rolling out SAP 4.7 Enterprise Unicode • Looking at only buying Unicode printers
Tell the buyer they“need” Unicode Get Unicode “high up” on the buyers shopping list! this blocks the competition!
Unicode Summary • All EMEA languages “out-of-the box” • Easy integration with business apps • Printer resident fonts for “fast first label out” • No pausing between labels (batch printing) • End users no longer need to: • Download fonts as graphics - slow printing • Purchasing and configure local code pages / fonts • Expensive and complicated integration with business applications
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