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Mobile App Rollout

Joel Janke. Mobile App Rollout. Introduction. WLC has made changes to strengthen our brand. New Athletic logo Attempts at strengthening school spirit. Our school has proud graduates. We are a growing college, we must explore new ideas!. Introduction. One method has been explored.

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Mobile App Rollout

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  1. Joel Janke Mobile App Rollout

  2. Introduction • WLC has made changes to strengthen our brand. • New Athletic logo • Attempts at strengthening school spirit. • Our school has proud graduates. • We are a growing college, we must explore new ideas!

  3. Introduction • One method has been explored. • The WLC App. • Students can receive rewards for attendance. • Higher attendance = Higher community • This app is a great start for something better.

  4. The Use of Apps • Large schools • Keep students connected and informed • Companies • Invite potential clients • Keep returning customers interested • Our app has potential

  5. What is the Problem? • Lack of knowledge • Of app itself • Or the athletic events • Audience accessibility • Convenience • Usage issues

  6. What do you see?

  7. What do you see? • Rewards • Navigation Panel • Sharing capabilities • No events • HOWEVER • We have a unique opportunity.

  8. Proposed Action • WHO? Prospective students, current students, alumni • WHAT? Spark interest in athletic events • WHEN? Fall Semester 2013 • WHERE? Anywhere • WHY? School spirit increases • HOW? The WLC App Rollout

  9. How does this help? • A good start makes a better finish. • Moblico Solutions • Awareness will increase with advertising. • Higher functionality. • Money for athletic programs and higher enrollment.

  10. How does this help? • Moblico • Past clients • Rascal Flatts – Tour of the Year Award from Eventful Magazine • The Barbados Food & Wine and Rum Festival Addy Award 2012 Nomination • Reasonable pricing

  11. Moblico • As amount of users increase, the app gets better. • Better features and services • Increased attendance at our events brings in revenue

  12. Awareness • Our audience will be aware of the app. • E-mail addresses of current & alumni students. • At athletic events • In-app sharing

  13. Higher Functionality • We are allowed more capabilities with more users. • UStream • Updated scoreboard • More programs • More crowd interaction

  14. Student Enrollment • People respond to incentives • Attend more events and be more involved. • Increases community • Prospective students • Driven to WLC for athletic program • Money brought into school. • Alumni return to WLC • Give back to their alma mater.

  15. Benefits • Cost effective • For the school • For the users • Efficient • Alerts • More school spirit

  16. What do we need? • Advertising, advertising, advertising • Avoid the current situation • On-campus postings • E-Mail • Campus mail • Post information at athletic events • Encourage connectivity!

  17. School Spirit • WLC carries an outstanding reputation for academics. • Our school spirit can help our athletic presence stand out. • Small steps • Bigger goals • We can reach them.

  18. QUESTIONS?

  19. Community • Common word associated with WLC • I Am A Warrior • School spirit can enhance the meaning • The WLC App’s role

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