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Supplier Upgrade. Going Global. What does it take to be a truly valued exhibit partner for International Business?. Panelists. Stephen Benedetti Peter Theodorides Voicu Sferdianu Irene Rodriguez Hazem Hamada Cam Stevens, Moderator. Stephen Benedetti.

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  1. Supplier Upgrade Going Global What does it take to be a truly valued exhibit partner for International Business?

  2. Panelists • Stephen Benedetti • Peter Theodorides • Voicu Sferdianu • Irene Rodriguez • Hazem Hamada • Cam Stevens, Moderator

  3. Stephen Benedetti • Began his trade show career in Arizona in the late ’90s as Show Service Coordinator at Dietrich & Ball • Moved to Heilmaier Messedesign in 2001 • For the past 10 years has initiated and grown the international projects division

  4. Peter Theodorides • Chair of PR & Marketing Committee at IFES • Member of the Board for HAEEC (Hellenic Assoc of Exhibition and Event Contractors) • Studies in American International Schools and graduated from the American College of Greece with a degree in Marketing Management • Speaks English, Spanish and Greek • Born in Caracas, Venezuela and move to Greece 28 years ago

  5. Voicu Sferdianu • For the past 10 years I have built and developed  the main Romanian stand • Currently working mainly in Europe and less on the domestic Romanian market • Since 2011 I have been the Chair of the Membership Committee in IFES

  6. Irene Albarrán • Founded by Eduardo Albarrán in 1976 • Began in the exhibition world as Branch Manager in Guadalajara • 1 yr later, became Manager of Expoquarzo’s digital print house in Mexico City • As a commercial manager, she specialized in the exhibit market, focusing on design, marketing and sales as well as R & D of graphi, portable displays and signage • Expoquarzo is an active member of OSPI, EDPA, MPI and AMPROFEC

  7. Hazem Hamada • 15 years experience in the International exhibiting marketplace • Started as an architect working in Austria • Moved to Egypt where he founded his company • Specializing in exhibition stand construction • Considered a market leader championing Egyptian pavilions world-wide • Opened branch office in Dubai in 2004 to serve Middle East marketplace • Active member of IFES

  8. Sankar Karuppiah • Fluent in English, Japanese, Bahasa Indonesia, Tamil • In charge of meetings and securing all overseas projects and managing/coordinating an onsite team • In charge of bringing Japanese projects overseas and managing/coordinating an onsite team • In charge of Interior works exports and materials acquisition of Chinese products and services

  9. Cam Stevens • Almost 25 years in the Industry • Member of EDPA for 14 years • VP, Education for EDPA for 4 years, and Chair of Research Committee for 7 years • President of EDPA in 2012 and a member of OSPI • Specialize in bringing exhibitors from Overseas to North American exhibitions and bringing North American exhibitors overseas through a partner network

  10. Question 1 • What characteristics are most important to you when selecting a partner to assist you in another country?

  11. Question 2 • What are the major differences between costing and planning a show in the USA vs Europe or Asia?

  12. Question 3 • What is the best way to meet a prospective supplier to consider as a partner?

  13. Question 4 • Can you share an experience when servicing a customer abroad that surprised you from what you expected?

  14. Question 5 • How should American suppliers change their style/attitude somewhat when coming to your country/region?

  15. Question 6 • When is it best to rent locally vs shipping in a custom stand?

  16. Supplier Upgrade Going Global – Q & A Period Thank you for Attending Today!

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