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Explore how to motivate stakeholders in Malmö for sustainable actions through joint efforts, workshops, and innovative activities. This project aims to create a shared vision, propose solutions, and drive regime change towards a greener, more conscious city. Featuring collaborations with educators, NGOs, businesses, and religious groups, the initiative promotes collective impact and awareness through events, surveys, and Fair Trade Focus weeks. The goal is to foster a proactive approach, involve diverse communities, and encourage behavioral change for a more sustainable future.
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Malmö - towards a sustainable city Howdo weget the residents in Malmö tojoin in? • Collaborationbetween different stakeholders • Joint view on challenges • Proposal for common solutions- The possibility of regime change? • The possibilityto try out new ideaswithin GAIA • ”Collectiveimpact”
Ourcoregroup Educators • Malmö University • Nya Malmö Latin uppersecondaryschool Business • Solidarconsumer organisation • Malmö City-samverkan Religiousgroups • Kirseberg’scongregation NGO’s • Save the Children • Swedish Society for Nature Conservation Municipal services • Malmö City Library • Environment department: Education for sustainabledevelopment • Malmö Fairtrade City
Ourinquiry How can we enable and motivate stakeholders to adopt and participate in sustainable actions?
So far • Inviting the coregroup • Firstlocal workshop April 9-10 • Mappingour joint contactweb • Anchoring the projectwithour organisations • Lunch meeting – ”checking in” • International workshop 11-12 June • Second local workshop to plan activities, September 19.
ideasfor Pilot studies and activities • To use Fairtrade as a ”neutral topic” in a multi-religiousgroup First steps: Translate FT material, Muslim student organisation as Fairtrade Ambassadeurs • Fair Trade Focus weeks in October – inspirational program • Research survey on ESD and behavioralchange • Student’sinfluence on decision making • Local workshop II: September – plan activities
General thoughts • Activity plan vs open process • Pro-activityaproach • Less is more • Visiting new groups, insteadofinviting