1 / 10

The DataBased You: Privacy Erosion & Your Future

Explore the erosion of privacy with The DataBased You and discover how your personal information is being tracked, shared, and used without your knowledge. Understand the importance of protecting your identity and the potential consequences of unchecked data collection.

lsholar
Télécharger la présentation

The DataBased You: Privacy Erosion & Your Future

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Where We Are Going • The DataBased You ™ The July 2004 issue of PC Magazine laid out what we have dubbed, The DataBased You. ™ “Nowhere to Hide. The average American is listed in at least 50 databases, and that’s not counting government files.*” * Pg 129, PC Magazine, July, 2004

  2. Where We Are Going • The DataBased You ™ Meet The DataBased You ™ Where YOUR opportunity lies!

  3. Where We Are Going • The DataBased You ™ Your Name Your Insurance Claims Your Social Security Number Your DNA Your Address Your Driver’s License # and Record Your Fingerprints Your Military Record Your Legal History Your Fishing License Your Real Estate Deeds Your Credit History Your Car Registration Your Birth Certificate Your Phone Number Your Medical Records

  4. Where We Are Going ™ • The DataBased You There will come a time when The DataBased You becomes more valuable and relied upon than the you you look at in the mirror everyday. ™ It is not just about credit monitoring.

  5. Where We Are Going • The DataBased You … Corrupted! ™ Your Name Your Insurance Claims… by you and those who have claimed to be you! Your Social Security Number … used by how many people? Your Address Your DNA … and other addresses you are not aware of. Your Driver’s License # and Record .and the DUI in your name from someone else! Your Thumbprint Your Legal History … and the criminal history others created in your name. Your Military Record Your Real Estate Deeds … and whatever other property bought in your name. Your Credit History … 70% have inaccuracies Your Fishing License Your Phone Number Your Birth Certificate …that someone else might be using. Your Car Registration … and the cars you did not buy, but are in your name. … and other numbers associated to you that you don’t know about.

  6. Where We Are Going • The Erosion of Privacy • Your Car Tracks You • Your Phone Tracks You • The Hotel Tracks Your Leftovers • Your Computer Tracks You • Your TV Tracks You • Your Satellite Radio Tracks You • Your Grocer Tracks You • Your Pharmacy Tracks You • Your Doctor Tracks You • Your Bank Tracks You

  7. Where We Are Going • The Erosion of Privacy Axciom, and other data aggregators, assemble all the information about you.This “gives marketers a so-called real-time, 360-degree view of their customers. … ‘[S]o we can identify wherever you go’ … Each person is placed into one of 70 lifestyle clusters … as well as their interest in the strange and unusual.*” * Pg 142, 144 , Fortune, March 1, 2004

  8. Where We Are Going • The Erosion of Privacy “The power of hiding ourselves from one another is mercifully given, for men are wild beasts, and would devour one another but for this protection.*” … Henry Ward Beechem Proverbs from the Plymouth Pulpit, 1888

  9. Where We Are Going • The Erosion of Privacy There Is No Privacy … For You or Your Future Members.

  10. Where We Are Going Do you want this? or… vs YOU

More Related