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Swot analysis of Indian Cosmetic Industry 2020

Indian Cosmetic Industry is set to grow at a pace of 6.3% CAGR annually between 2020-2023.<br>As per the Statistica, the revenue in the cosmetic segment is estimated to be over $6200 million in the year 2020. And it is projected to grow exponentially and forecast estimates over $7500 million in the year 2023

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Swot analysis of Indian Cosmetic Industry 2020

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  1. SWOT OVERVIEW OF INDIAN COSMETIC INDUSTRY BROUGHT TO YOU BY LUSHLIT.COM

  2. INDIAN COSMETIC INDUSTY — AN OVERVIEW Indian Cosmetic Industry is set to grow at a pace of 6.3% CAGR annually between 2020-2023. As per the Statistica, the revenue in the cosmetic segment is estimated to be over $6200 million in the year 2020. And it is projected to grow exponentially and forecast estimates over $7500 million in the year 2023 BROUGHT TO YOU BY LUSHLIT.COM

  3. INDIAN COSMETIC INDUSTY — STRENGTHS • Indian Cosmetic Industry is at a rapid growth rate and is to be forecasted to be $20 billion market by 2020 • Technology has helped entrepreneurs to create brands which are solely sold online. • Young demographics and improving standard of life makes cosmetic industry promising. BROUGHT TO YOU BY LUSHLIT.COM

  4. INDIAN COSMETIC INDUSTY — WEAKNESS • Fierce competition. New brands are entering the market on a daily basis. • Very price conscious consumers. • One of the industries to suffer the most in case of inflation and depression. BROUGHT TO YOU BY LUSHLIT.COM

  5. INDIAN COSMETIC INDUSTY — OPPURTUNITIES • Huge population of Millennials and Gen Z. • Emerging market. Still there are unexplored areas. No fierce competition among products which cater to darker skins. • Oppurtunities to promote the brand on the web and enter into new and less accessible markets. BROUGHT TO YOU BY LUSHLIT.COM

  6. INDIAN COSMETIC INDUSTY — THREATS • Competition from global brands (So many cheap brands & products from China) • Uncertain regulations and political climate • Consumers concerned about environmental impacts. BROUGHT TO YOU BY LUSHLIT.COM

  7. THANK YOU BROUGHT TO YOU BY LUSHLIT.COM

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