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Computer Banner Advertising

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makala
52 diapositives · 702 Views · Aug 06, 2014

Computer.org Banner Advertising. Sandy Brown Millennium Media Sales Meeting 13 Sept 2010. Banner Sizes and Prices. We offer three sizes: 728x90 Leaderboard - $35 gross 300x250 Rectangle - $24 gross 160x600 Skyscraper - $30 gross

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Computer Banner Advertising
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  1. Computer.org Banner Advertising Sandy Brown Millennium Media Sales Meeting 13 Sept 2010

  2. Banner Sizes and Prices • We offer three sizes: • 728x90 Leaderboard - $35 gross • 300x250 Rectangle - $24 gross • 160x600 Skyscraper - $30 gross • We may want to have possible price change discussion after presentation

  3. Banner Locations • Banners are located throughout the site • Only option is Run of Site • Most impressions are in the Digital Library • Too many pages to point out one by one • The following guide will help you! • Using Home Page Tabs on Computer.org home page, you will see banner placement on main pages

  4. Home PageTwo 300x250 at bottom

  5. Home Page Tabs Page Views

  6. Publications Tab

  7. Publications Home PageOne 160x600

  8. Magazines Home PageOne 160x600

  9. Transactions Home PageOne 160x600

  10. Individual Magazine and Transactions Home Pages • Each magazine and transaction has a home page with one 160x600 banner • We have 14 magazine home pages and 13 transactions home pages

  11. Letters Home PageOne 160x600

  12. Pubs BlogOne 160x600

  13. Publications Tab – No Banners • The following links off the Publications Tab have no banners: • Computing Now – except the Book Reviews page which has one 160x600 • CS Press • I will be working with IT and the area owners to make sure we get banners on at least some of these pages • The Conference Publications link goes to the Digital Library

  14. Conferences Tab

  15. Conference Publishing Services (CPS) Home PageOne 160x600

  16. Conferences Tab – No Banners • The following links off the Conferences Tab have no banners: • Conferences Home • Conference Calendar • Conference Organizer Resources • I will be working with IT and the area owners to make sure we get banners on at least some of these pages • The Conference Publications link goes to the Digital Library • The Search IEEE Conferences link goes to IEEE.org

  17. Digital Library Tab

  18. Digital Library Home PageTop of page – Leaderboard 728x90 and one 160x600

  19. Digital Library Home PageBottom of page – One 300x250

  20. Digital Library Search PageOne 160x600

  21. Digital Library Subscribe PageOne 160x600

  22. About the Digital Library PageOne 160x600

  23. More on Digital Library • The majority of our page views come from the DL • Magazine Table of Contents (TOC) pages, and abstract pages have the same layout as the DL home page, with 3 banners – one of each size. • Added up, this is thousands of pages and page views • And each issue adds hundreds more

  24. More on Digital Library • Transactions TOC and abstract pages have just 160x600 on right • This was decided because magazines are more customer facing and because we accept print advertising in magazines • Conference Proceedings pages have the three banners

  25. Build Your Career Tab

  26. Build Your Career Home PageTwo 300x250 at bottom

  27. Career Watch Page Top of page – Leaderboard 728x90 and one 160x600

  28. Career Watch PageBottom of page – One 300x250

  29. Jobs Board Home Page Top of page – Leaderboard 728x90 and one 160x600

  30. Jobs Board Home PageBottom of page – One 728x90

  31. Career News PageLeaderboard 728x90 and one 160x600

  32. Tutorials PageOne 160x600

  33. Free Articles PageOne 160x600

  34. Special Offers PageLeaderboard 728x90 and one 160x600

  35. E-Learning Campus Tab

  36. e-Learning Campus Home PageTwo 300x250 at bottom

  37. Course Catalog PageTwo 300x250 at bottom

  38. Online Books PageTwo 300x250 at bottom

  39. Certification PageTwo 300x250 at bottom

  40. e-Learning Campus Tab – No Banners • The following links off the e-Learning Tab have no banners: • Safari Books Online • Books 24x7 • I will be working with IT and the area owners to make sure we get banners on at least some of these pages

  41. Certification & Training Tab

  42. About Certification PageOne 300x250 at bottom

  43. CSDA Home PageOne 300x250 on right

  44. CSDP Home PageOne 300x250 on right

  45. Certification & Training Tab – No Banners • The following links off the Certification & Training tab have no banners: • Success Stories • Certification News • About SWEBOK • I will be working with IT and the area owners to make sure we get banners on at least some of these pages

  46. Communities Tab

  47. Standards Activities Home PageOne 160x600

  48. Technical Activities Home PageOne 728x90 at bottom

  49. Communities Tab – No Banners • Most pages in this section are volunteer facing so they do not have banners • Chapter Activities • Educational Activities • Professional Activities • Publications Board • Boards & Committees • Volunteer Resource Center • Student Activities • Awards • Get Involved • Women in Computing

  50. CS Store and Join • It was decided the CS Store and Join pages would have no advertising