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How communities learn

How communities learn. Lee Rainie, Director, Pew Internet Project 6.9.11 Black Hills Knowledge Network Email: Lrainie@pewinternet.org Twitter: @ Lrainie. New learning environment. Speed, availability, searchability of information

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How communities learn

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  1. How communities learn Lee Rainie, Director, Pew Internet Project 6.9.11 Black Hills Knowledge Network Email: Lrainie@pewinternet.org Twitter: @Lrainie

  2. New learning environment • Speed, availability, searchability of information • New kinds of participatory knowledge creation – rearrangement of expertise • Reallocation of attention • Importance of social networks • Elevation of new literacies

  3. New kind of learners • More self directed and better prepared to capture new information inputs • More reliant on feedback and response • More attuned to group-based knowledge • More open to cross discipline insights, creating their own “tagged” taxonomies • More oriented towards people being their own individual nodes of production

  4. New media ecology-- Knight Commission on Information Needs of Communities • Quality journalism through local newspapers, local television and radio stations, and online sources • A local government with a committed policy on transparency • Citizens with effective opportunities to have their voices heard and to affect public policy • Ready access to information that enhances quality of life, including information provided by trusted intermediary organizations in the community on a variety of subjects

  5. New media ecology-- Knight Commission on Information Needs of Communities • High speed internet available to all citizens • Local schools with computer and high-speed internet access, as well as curricula that support digital and media literacy • A vibrant public library, or other public center for information that provides digital resources and professional assistance • A majority of government information and services online, accessible through a central and easy to use portal

  6. Revolution #1 Internet and Broadband

  7. 70% 66%

  8. Broadband adoption by community type

  9. Home b-band South Dakota = 60%

  10. Consequences for info ecosystem Explosion of creators and niches

  11. Networked creators among internet users • 65% are social networking site users • 55% share photos • 37% contribute rankings and ratings • 33% create content tags • 30% share personal creations • 26% post comments on sites and blogs • 15% have personal website • 15% are content remixers • 14% are bloggers • 13% use Twitter • 6% location services – 9% allow location awareness from social media

  12. Revolution #2 Wireless Connectivity

  13. Cell phone owners – 85% adults 96% 90% 85% 58% Urban-84% Suburban-86% Rural-77%

  14. Mobile internet connectors – 57% adults 62% 59% 55% Urban-60% Suburban-60% Rural-43%

  15. Cell phones as connecting tools % of cell owners • 64% send photo or video • Post video 25% • 55% access social net. site • 30% watch a video • 11% have purchased a product • 11% charitable donation by text • 60% (Twitter users) access Twitter 2/22/2011 17

  16. 1 in 4 adults use apps All adults 85% use cell phones 35% have apps 24% use apps May 2010 and Nov 2010 surveys

  17. 56% of adults own laptops – up from 30% in 2006 52% of adults own DVRs – up from 3% in 2002 44% of adults own MP3 players – up from 11% in 2005 42% of adults own game consoles 12% of adults own e-book readers - Kindle 8% of adults own tablet computer - iPad

  18. Revolution #3 Social Networking

  19. The social networking population is more diverse than you might think Urban-64% Suburban-65% Rural-49% 5x 5x 7x 5x • 2/22/2011 21

  20. Why South Dakota so high?

  21. What does this mean for learning? 1) Social networks are more influential as … Sentries

  22. What does this mean for learning? • 2) Social networks are more influential as … Evaluators

  23. What does this mean for learning? 3) Social networks are more influential as … Audience

  24. What does this mean for learning? 4) New literacies are required - screen literacy - graphics and symbols - navigation literacy - connections and context literacy - skepticism - value of contemplative time - how to create content/knowledge - personal information literacy - ethical behavior in new world

  25. “Information needs of communities” - -- Knight Commission 2009 • Attributes • Maximize the availability of relevant and credible information • Strengthen the capacity of individuals to engage with information • Promote individual engagement with information and the public life of the community

  26. Understanding a Community Information Ecosystem • Infrastructure: • Media • Internet • Libraries • Skills: • Individuals’ Ability to Access Information • Individuals’ Ability to Exchange Information • Government’s Ability to Exchange Information • Supply: • Community News and Events • Quality of Life Information • Government Services and Information

  27. Revolution #4 Post PC, new interfaces, better search, local awareness, social graph

  28. Revolution #5 Internet of things, big data

  29. Thank you! Questions?

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