190 likes | 310 Vues
Why Access 6? Who is Access 6? The Programme Benefits to participants How to get involved Next Steps. Why? The Opportunity . Scottish Exports +0.8%. Scottish Food & Drink Exports +5.9%. Food & Drink is leading Scotland’s export growth
E N D
Why Access 6? • Who is Access 6? • The Programme • Benefits to participants • How to get involved • Next Steps
Why? The Opportunity Scottish Exports +0.8% Scottish Food & Drink Exports +5.9% • Food & Drink is leading Scotland’s export growth • Source: The Scottish Government (Statistical Bulletin - Economy Series, Index of manufactured exports 3rd quarter 2012)
Why? The Opportunity
Why? The Opportunity • Scotland’s biggest export markets continue to • be the USA and Northern Europe. • Easier routes to market • Closer cultures
Why? The Problem • Small businesses struggle to export due to: • Lack of information on key markets • Lack of skills in exporting/marketing overseas • Difficulty contacting key customers • Logistical and administrative complexities
Who is Access 6? A new partnership helpingSMEs from the far west of the EUto build their businesses overseas. • Common Goals • Pooling resources • Greater reach • Broader expertise
Aims and Goals Improve marketing skills and know-how Access to international market Measures +€30m Sales , + €13.2 GVA, +90 jobs for 90 core SMEs Upskill 400 SMEs 6 Cross Border Clusters N.America, London/SE England, Benelux, Scandinavia, Paris/N.France, Germany Recruitment of SME’s 90 Core 400 Non-core Training Tools & Workshops Study Tours and Exhibitions Logistics Support Structure Portal Support Systems, Controls, Measures and Evaluation
6 Cross Border Clusters 15 SMEs per market cluster Drawn from the three partner regions USA Scandinavia France Benelux London/SE England Germany
Within each market… A real live customer, interested in you… …and support from a mentor to helpyou find your way USA Your Mentor Your Channel Partner
Training Support A full suite of on-line training tools& workshops to make sure youhave the skills and knowledgeyou need. Operations Exporting Rules and Regs Marketing Overseas Supply chain Selling Abroad NPD Forecasting
Study Tours and Exhibitions Organising visits to relevantexhibitions, markets, restaurants,and stores.
Creating Distribution Solutions Identifying logistics partners Providing Delivery Costings Effective logistics management
Supporting You All the Way Log in to the Access 6 Web Portal for news,training, and networkingacross the programme
The Benefits To you Expertisefrom 3 National Organisations Training A full suite of training toolsto make sure you’re ready Growth ££ New Markets ££ ££ New Business ££ ££££££££££££££££ IntelligenceStudy tours/Exhibitions get you close to your market Good Stuff! EfficiencyLogistics Support to help you get from here to there. Guidance Personal Mentoring from a market expert Profile Direct access to potential customersinterested in you
If you’re in the Inter-reg Region… • If you’re interested in exporting… • If you’re an established and stable company… … • If you have the time, resource, and potentialto grow your business now!