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Political parties and the membership problem. Selective incentives. Material Solidary Purposive. The Spoils System. 1828-1883 Pendleton Act Consequences for party organization Consequences for mobilization of voters. Number of civil servants under merit system, 1816-1921.
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Selective incentives • Material • Solidary • Purposive
The Spoils System • 1828-1883 • Pendleton Act • Consequences for party organization • Consequences for mobilization of voters
Rutan vs. Republican Party of Illinois (1990) • Governor hired only Republicans to fill open slots • Supreme Court: • Practice violates first amendment rights of speech and association
Parties today Material incentives • Jobs for loyal work • Assistant deputy undersecretary…. • White House/congressional staff jobs • Perks for giving money • Overnights in the Lincoln Bedroom • Access • Emotional/solidary incentives • Purposive incentives
Professionals Want to win (so they can get benefits of winning) Want efficient party organization Moderate Amateurs Want the party to embody their own beliefs Want democratic party organization More radical/purist Different incentives for professionals and amateurs
Karl Rove’s innovations • Rewards for participation Rewards like: • Help moving up in the organization/ running for office • Screen savers • Bumper stickers • Mugs • Social approval/lessened pressure • Using micro-targeting to find supporters