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Promotions

Entrepreneurship Mr. Bernstein. Promotions. Advertising. Sales Promotions. Promotional Elements. Publicity. Personal Selling. Entrepreneurship Mr. Bernstein. Estimate Advertising Costs for a Product or Event: 1. Newspapers 2. Magazines 3. Direct Mail

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Promotions

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  1. EntrepreneurshipMr. Bernstein Promotions Advertising Sales Promotions Promotional Elements Publicity Personal Selling

  2. EntrepreneurshipMr. Bernstein Estimate Advertising Costs for a Product or Event: 1. Newspapers 2. Magazines 3. Direct Mail 4. Outdoor Advertising (ie Billboards) 5. Directories (ie Yellow Pages) 6. Transit Advertising (ie subway cars) 7. Television 8. Radio 9. Clothing and other labeled items Internet: 10. Pay Per Click, 11. Search Engine Optimization, 12. Email campaign, 13. Social Media

  3. EntrepreneurshipMr. Bernstein Estimate Advertising Costs for a Product or Event: Cite websites used Answer: How can advertising effectiveness be measured? Estimate the cost of in-house staff producing website and social media content. How much would you have to pay the employees involved? What other costs would you incur (equipment, software, etc.)?

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