1 / 8

Business Communications

Business Communications. Lesson Seven FJU/AIEDL Dr. M. Connor Based on Excellence in Business Communication,5/e Thill and Bovée. Case work. This week’s lesson will be your dealing with a number of different cases.

monte
Télécharger la présentation

Business Communications

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Business Communications Lesson Seven FJU/AIEDL Dr. M. Connor Based on Excellence in Business Communication,5/e Thill and Bovée

  2. Case work • This week’s lesson will be your dealing with a number of different cases. • You will read the background material and then be given a task to follow based on that material. • You won’t have to use all the information given, but you should have the information you need. • You can make up names and such at will.

  3. Applying the three step writing process • Apply each step to the cases in this week’s homework. • Three steps are: • Planning cases • Writing cases • Completeing cases

  4. Planning cases • Analyze • What is your general purpose? • What is your specific purpose? • What do you want your readers to do? • Who are your readers? • Who are your primary audience? • What do readers have in common? • What is their general background? • How will they react?

  5. More on planning cases • Investigate • What information do readers need? • What facts must you gather? • Adapt • How will you establish credibility?

  6. Writing cases • Organize: • What is your main idea? • Will you use the direct or indirect approach? Why? • Compose • Will your tone be formal or informal? • Draft the message as discussed in the ”Your Task” section of the case.

  7. Completing cases • Revise • Use the Checklist for Revising Business Messages in the handout package to edit and revise your message for clarity. • Produce • What is the best way to distribute your message? By fax? By e-mail? By sealed envelope?

  8. More completing cases • Proofread • Proofread your message for errors in layout, spelling and mechanics.

More Related