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IEEE Membership Development Webcast

IEEE Membership Development Webcast

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IEEE Membership Development Webcast

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  1. IEEE Membership Development Webcast Ed PerkinsChair, 2014 IEEE Membership Recruitment and Recovery (MRR) Committeee.perkins@ieee.org Cathy Downer MGA Staff – Member Market Development c.downer@ieee.org 17 October 2014

  2. Slide 2 Today’s Edition Membership Statistics and Goals Update – Elyn Perez 2015 MD Goals – Elyn Perez & Ed Perkins IEEE Student & Young Professionals – Shareyna Scott 2014 Updates/Wrap-Up/Direction - Ed Perkins Open Floor Q&A Glossary Subject Appendix: Field Team Resources Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  3. Slide 3 Today’s Speakers Elyn Perez Senior Manager, MGA Member Market Development Ed Perkins Chair, IEEE MRRC Shareyna Scott Student Branch Development Specialist Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com Web Cast Etiquette: Ask questions using the online chat feature.

  4. Slide 4 Webcast Interface - ReadyTalk Full Screen Raise Hand Hide Chat Ask Questions. Please type in your name / position / location Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  5. Slide 5 Webcast Notes Attendees will hear the broadcast via their computer. This webcast is recorded. Presentation and audio will be available as an “on-demand” resource from the IEEE MD Archive pages linked at www.ieee.org/md. You can continue to ask topical questions using the chat box during the entire webcast. They will be presented by our Moderator to the appropriate presenter for response. Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  6. Slide 6 Membership Statistics & Goals Update October 2014 Presented by: Elyn Perez Senior Manager, Member Market Development elyn.perez@ieee.org

  7. Slide 7 September 2014 Dashboard – IEEE and Society Membership • Once again topped the 400,000 member mark • Three month improvement trend in the overall decline • Improved another two tenths this month • Last September: membership was up +0.4% • Main drivers: • Overall improvement in the GSM and STU grades • Positive recruitment Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  8. Slide 8 Active Membership by Region • HG membership is flat YoY – but we are making strides • Was still negative last year, down -1.4% • All ten regions had increased declines or reduced gains • US HG: Gap was -2.9% last September, now -1.3% • R7-10: Was ahead just +0.4% last year, now +1.6% • GSM still behind YoY • Was improving steadily since January, but lost two tenths this month • STU improvements continue in all regions – was -8.2% last month Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  9. Slide 9 Member Recruitment – 2014 Membership Year • Overall recruitment hasn’t been positive in over year! • Last year September was -8.1% • Rebounding STU recruitment • Record recruitment month Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  10. Slide 10 Overall Member Retention – 2014 Membership Year • Retention reporting will resume in November • Renewal outreaches began first week in October • Paper invoices to HG, LM’s and Affiliates • Email to STU, GSM and e-Members • Annual MGM awards sent last week in September • Auto-renewal takes place the week of 13 October • Approx 45,000 members will be renewed • 15 November early renewal drawing deadline for Apple iPad Air tablets Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  11. Slide 11 Society Memberships (including Affiliates) – Monthly YoY & Drivers 36% of the declines Total Society Memberships (held by IEEE Members): 314,764 YoY -1.4% … last month, -1.3% Including Affiliates (who are not IEEE members),total Society memberships are down year-over-year by -6,268 or -1.9%. Comm-unications Society -3,130 42% of the declines Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  12. Slide 12 MD Update: US MGM Program • IEEE-USA funding a merchandise reward program for each successful HG member referred and recruited. • Referring member gets a choice of IEEE-USA branded merchandise • 16 August-28 Feb: New member gets a $25 discount offer • 1 Mar-15 August: New member receives half year dues rate

  13. Slide 13 MD Update: Member Loyalty Program • Recognize members for their years of service as a member • Tangible award • Lapel pin and certificate • Goal to increase member loyalty and retention • Specifically within the first five years • Distinct from grade advancement • Tiers of recognition for cumulative years of service (YOS) in any grade • 2, 5, 10, 20, 25, 30, 40, 50 • www.ieee.org/loyalty Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  14. Slide 14 Member Loyalty Program Summary • IEEE MGA to stock pins and certificates • Both 8.5” x 11” and A4 sizes available • Section officers with spending authority can place an online order • Section Chair, Section MD Chair, Secretary or Treasurer • www.ieee.org/loyalty • Sections pay for pins and certificates at cost (US$14.00 per set of 5), plus shipping • Payment via CB/custody account transfer • Credit card, check payments secondary option but not preferred • Reports available in Section Vitality Dashboard and SAMIEE • Quickly identify your eligible members by YOS

  15. Slide 15 2015 MD Goals – New This Year • Section-level goals for both recruitment and retention • Will roll up to region goals • Goals based on three-year Section performance • Tracked monthly in regional MD reports • Bi-annual formal recognition for achievement • March and August Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  16. Slide 16 2015 MD Goals – New This Year Example – Retention • Section A improved two years in a row, then declined. At the same time their total membership grew by almost 13%. • For 2015 their retention goal is to overcome the decline. Section A needs to focus on providing member value and member engagement. • Section B sees declining retention as it continues to grow larger. The same number renew each year. Since this is on a larger denominator, the retention rates are declining. • Section B’s goal is to stop the retention decline and improve it by a tenth of a percent. Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  17. Slide 17 2015 MD Goals – New This Year Example – Recruitment • Section A has fluctuated, with some significant losses but more significant gains. There is focus and ability to recruit new members. • Section A’s 2015 recruitment goal is challenging them to recruit slightly above their last three year’s average growth. • Section B has grown steadily through recruitment and also shows clear opportunity and effort. • Their recruitment goal of +13.4% growth is not as high as some the growth they had in past years, but is above where they were last year. Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  18. Slide 18 2015 MD Goals – Get Ready • Goals and data will be sent via e-mail this week • Tracked monthly in regional MD reports • Bi-annual formal recognition for achievement • March and August Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  19. Slide 19 MD Group Updates • Questions? Comments? How can we help? • elyn.perez@ieee.org • +1 732 562 5392 • Reminder – Have membership brochures / handouts present at all events • Order online MD Kits (no cost to your OU) from www.ieee.org/md • Look for link to order MD Kits (right column) Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  20. IEEE Students and Young Professionals Serving and Preparing our Next Generationof Leaders

  21. IEEE Students

  22. Slide 22 Student Branch Activities The IEEE Student Branch is the operating organizational unit of IEEE constituted by a minimum of twelve (12) IEEE student members • Goal: Engage students in the mission, benefits, and opportunities of the IEEE • Sponsors activities and events technical, professional, and humanitarian aspirations • Guest speakers • Paper contests • Local community initiatives • Fun, too! • Social events to bring together students with faculty • PI Day

  23. Slide 23 Student Development Through Volunteering Through the Student Branch: • Develop professional networks • Enhance presentation skills in low risk environments • Develop management skills, e.g., leading without authority • Committee experience • Managing projects • Managing people Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  24. Slide 24 Student Activities Portfolio Public Programs & Opportunities • Humanitarian Initiatives • President’s Change the World Competition • Awards & Recognition Technical Programs & Opportunities • Technical Chapters • IEEEXtreme • Robotics & Paper Contests • Project Showcases • Technical Speakers • IEEE Potentials • Discounts • Student Tracks at Conferences IEEE IEEE Community Oriented Technically Advanced Career Programs & Opportunities • IEEE ResumeLab • Soft-skill Seminars • Professional Awareness Events • Engineers Week • Networking events • Ethics Competitions Member Development Volunteer Development • Student Congresses • Training Webcasts • Student Branch Development Resources Professionally Astute IEEE Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  25. Slide 25 New Student Branch Resources • Global Student Facebook Page – 268,000+ likes • Student Branch Manual & Counselor Guide – PDF and interactive versions available • Student Travel Grants Repository • Branch Calendar • Best Practices • Volunteer Training Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  26. Slide 26 IEEE Student Branch Manual This manual contains best practices and resources to help student leaders run a successful Student Branch. It has a focus on student development, member benefits, a calendar of activities, et al. This audio version will have a downloadable PDF version by year end. Link to Student Branch Manual: http://prezi.com/rxbx1blid6tp/student-branch-manual/ Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  27. Slide 27 Volunteer Training The Student Training Volunteer Webinar Program is focused on building awareness of what is offered to students and ways students can get involved in IEEE activities and understand available. Webinars: http://www.ieee.org/membership_services/membership/students/student_webinars.html Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  28. Slide 28 Branch Counselor Engagement Counselors are vital to the health of IEEE Student Branches. We are taking the initiative to obtain feedback and develop resources to assist them with their continued development. Some of the recent engagement initiatives include: • Monthly Incentive Program – launched 1 September 2014 • Branch Counselor Survey – launched 10 October 2014 • IEEEXtreme Proctoring • Elections and Reporting • Social Media Outreach and Student of the Month – nominated by Counselor • Socialization of a monthly checklist for continued Student Branch development Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  29. Competitions & Awards

  30. Slide 30 IEEEXtreme Competition IEEEXtreme is a global challenge in which teams of IEEE Student members compete in a 24-hour time span against each other to solve a set of programming problems. Grand Prize: All expense-paid trip to an IEEE conference of choice, anywhere around the world! IEEEXtreme 8.0: 18 October 2014 www.ieee.org/xtreme Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  31. Slide 31 26 October 2013 0:00:00 GMT – 23:59:59 GMT • 2013 Competition Stats • 1,839 teams– 28% growth YoY • 4,900 students; 764 proctors; 50 vols/staff • 61 countries represented • 497 universities/SB’s with team(s) Special Thanks to the IEEEXtreme 7.0 Sponsors IEEE Computer Society, IEEE.tv, Lenovo, Acadox; Membership Development; University Partnership Program; Student Activities Committee; IEEE-HKN Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  32. Slide 32 President’s Change the World -Students who identify a real-world problem and apply engineering, computing, science and leadership skills to solve it! - Students display their ingenuity and enthusiasm for engineering and technology recognized by prestigious IEEE members around the globe. Prize - US $10,000 towards the project

  33. Slide 33 Student Activities Awardshttp://www.ieee.org/membership_services/membership/students/awards/student_branch_awards.html • Student Enterprise Award • Larry K. Wilson Regional Student Activities Award • IEEE Regional Exemplary Student Branch Award • IEEE Outstanding Branch Counselor and Advisor Award Recognition Program • The Darrel Chong Student Activity Award Nominations begin on or about 15 November and close 1 February annually. Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  34. Benefits of Membership

  35. Slide 35 Student Benefits Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  36. Slide 36 Next Generation Benefits IEEE.tv is an internet television network that produces and delivers special-interest programming about technology and engineering, for the benefit of IEEE's members and the public. • Goal: Introduce video as a member benefit and public relations opportunity • “Made possible by the members of IEEE” • Add dimension to the ‘IEEE experience’ • IEEE.tv Member Basic is an exclusive benefit of IEEE membership • Over 50 programs now available • New IEEE.tv Student Channel Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  37. Slide 37 Graduating • Student Transition and Elevation Program • Sponsored by IEEE Young Professionals allows students to network with other young professionals • Linkage to another local entity other than Student Branch/Chapter • Student Graduation Kits • Mailed to every graduating student • Recommends benefits for a beginning professional – Job Site, ResumeLab, MentorCentre, IEEE memberNet • Overview of members-only discounts • Incentives to update mailing address info Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  38. Slide 38 Professional Home After Graduation • Connectivity via the IEEE Network • IEEE Young Professionals • Local IEEE Section & Technical Chapters • IEEE Societies • Beginning Career Benefits • IEEE memberNet directory • IEEE Job Site • IEEE MentorCentre • IEEE ResumeLab Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  39. Slide 39 Bringing it all together… myIEEE Personalized, Customizable, Portable • Library of myIEEE modules/gadgets • Layout selection , 2 or 3 columns, with drag-and-drop gadget placement • RSS tools to import feeds from IEEE or other content sources • Choice of several technology-based themes for the interface • IEEE memberNet • Only directory of all 400,000 IEEE members • Enables online, peer-to-peer networking with technical expertise worldwide Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  40. Slide 41 Young Professionals Activities IEEE Young Professionals (YP) is an international community of enthusiastic, dynamic, and innovative members and volunteers. IEEE is committed to helping young professionals evaluate their career goals, polish their professional image, and create the building blocks of a lifelong and diverse professional network.  IEEE YP Affinity Groups are local units that are established to fulfill the purposes of IEEE Young Professionals. • Goal: Engage young professionals in the mission, benefits, and opportunities of the IEEE. • Sponsors activities and events technical, professional, and humanitarian aspirations • Guest speakers • Local community initiatives • Fun, too! • Social events to bring together young professionals locally Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  41. Slide 42 #IEEEYP IEEE Young Professionals is an international community of enthusiastic, dynamic, and innovative members and volunteers. IEEE is committed to helping young professionals evaluate their career goals, polish their professional image, and create the building blocks of a lifelong and diverse professional network.  • LinkedIn: https://www.linkedin.com/company/3623888 • Facebook: https://www.facebook.com/ieeeyp • Twitter: @IEEEYP Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  42. Slide 43 Young Professionals Program Portfolio • Public Programs & Opportunities • Society Competitions • Humanitarian Initiatives • GOLDRush Blog IEEE IEEE • Technical Programs & Opportunities • Webinars • YP Receptions at Society Conferences • YP track at conferences • Member discounts Community Oriented Technically Advanced Member Development • Volunteer Development • YP Congresses • YP Summits • Career Programs & Opportunities • Webinars • IEEE Job Site • ResumeLab • MentorCentre • Student Transition and Elevation Partnership (STEP) Professionally Astute IEEE Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  43. Slide 44 Student Transition and Elevation Program (STEP) www.ieee.org/step • STEP was created as a tool to help improve member retention as student members are elevated from student level to higher grade member. • Engagement and outreach opportunity facilitates the transition from Student Member to Young Professional. • Introduces the opportunities and benefits of IEEE membership during the onset of a career. • Meet local young professionals. • Introduction to the greater IEEE network through the YP Affinity Group in the local section. • Recognition for their accomplishments while being welcomed into the professional IEEE community. • Increased awareness of IEEE benefits for young professionals. • Career enhancement, networking, and professional development activities at the STEP event.

  44. Slide 45 Webinars The Young Professionals Webinar Program provides live and/or on-demand sessions to develop skills covering a variety of categories, including professional, humanitarian, technical, life skills, and volunteer tracks. Link to webinars: http://www.ieee.org/membership_services/membership/gold/gold_webinars_index.html Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  45. IEEE Headquarters Support

  46. Slide 47 We are MGA Young ProfessionalsAmat victōria cūram-Victory Loves Preparation We are committed to providing a WOW experience for our IEEE members and volunteers We are… • Lisa Delventhal-Program Manger • Shareyna Scott-Student Branch Development Specialist • Christine Eldridge-Administrative Assistant • ParshvaBavishi-Product Specialist • Mark Pelham-Program Coordinator Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  47. Slide 48 Connect Globally… Global Student Facebook Page: https://www.facebook.com/IEEESTUDENTS GoldRush Facebook Page: https://www.facebook.com/pages/IEEE-GOLDRush/140033550280?fref=ts IEEE Students: www.ieee.org/students IEEE Young Professionals www.ieee.org/yp To connect with staff, please email student-services@ieee.org or young-professionals@ieee.org. Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com

  48. Slide 49 October 2014 Updates / Wrap Up / Direction Ed PerkinsChair, 2014 IEEE Membership Recruitment and Recovery (MRR) Committeee.perkins@ieee.org

  49. Slide 50 Senior Member 2014 (September) (The last A&A Review Panel meeting was held in September in Toronto.)  Web Cast Etiquette: Ask questions using the online chat feature. Technical help: help@readytalk.com