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Southeastern TTRA Annual Conference Mississippi Lodging Indicators: FY 2004 – FY 2008 Thomas E. Van Hyning Research

Southeastern TTRA Annual Conference Mississippi Lodging Indicators: FY 2004 – FY 2008 Thomas E. Van Hyning Research Program Manager Mississippi Development Authority/Tourism Division Montgomery, Alabama March 24, 2009. SETTRA Annual Conference. LODGING CENSUS AS OF JUNE 30

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Southeastern TTRA Annual Conference Mississippi Lodging Indicators: FY 2004 – FY 2008 Thomas E. Van Hyning Research

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  1. Southeastern TTRA Annual Conference Mississippi Lodging Indicators: FY 2004 – FY 2008 Thomas E. Van Hyning Research Program Manager Mississippi Development Authority/Tourism Division Montgomery, Alabama March 24, 2009 SETTRA Annual Conference

  2. LODGING CENSUS AS OF JUNE 30 • MDA/Tourism Division conducts a Lodging Census by FY. • Smith Travel Research (STR) data are also secured. • Mississippi Gaming Commission (MGC) furnishes quarterly • state-licensed casino hotel data, via their own surveys. • SOME LODGING-RELATED INDICATORS • Number of Hotel & Motel (H & M) Rooms (thousands) • Occupancy Percentage and Average Daily Rate • Revenue Per Available Room (REV PAR) • Lodging/Traveler Accommodations’ Employment • B & B Properties, RV Spaces with electricity & water • Note: Other Indicators are monitored and included in annual reports. SETTRA Annual Conference

  3. A Few Questions SETTRA Annual Conference • How close were the STR hotel & motel room count data to those via the MDA/Tourism Division Census? • What proportion of Mississippi’s total • hotel & motel rooms are in state- licensed casino hotels? • Why bother with casino hotel data? • Where do differences emerge between corporate & franchise properties and state-licensed casino hotel data? • When can STR’s Duane Vinson be contacted to discuss research? • Should data gathering efforts continue with our B & B Association?

  4. FY 2004 – FY 2008 Hotel & Motel Room Census SETTRA Annual Conference Smith Travel Research (5-year average): 51,806 6/30/04: 55,351 6/30/05: 54,676 Katrina Cycle 6/30/06:45,695 6/30/07: 49,721 6/30/08: 53,587 MDA/Tourism Division (5-year average): 51,973 6/30/04: 54,027 6/30/05: 55,259 Katrina Cycle 6/30/06: 45,774 6/30/07: 51,087 6/30/08: 53,719 Sources: Smith Travel Research, Hendersonville,Tennessee; MDA/Tourism Division, Jackson, Mississippi, 2004-2008.

  5. FY 2004 – FY 2008Casino Hotel Snapshot SETTRA Annual Conference Fiscal Year # of Hotels # of Rooms FY 2004 : 33 14,269 FY 2005 : 33 14,258 FY 2006 :(Katrina cycle) 22 8,653 FY 2007 : 26 11,660 FY 2008 : 28 12,362 Five-Year Average : 28 12,240 Source: MGC Quarterly Surveys, Jackson, Mississippi, 2004-2008.

  6. FY 2004 – FY 2008B & B Snapshot SETTRA Annual Conference Fiscal Year # of B & B’s # of Rooms FY 2004 : 172 798 FY 2005 : 173 791 FY 2006 :(Katrina cycle ) 147 717 FY 2007 : 150 728 FY 2008 : 158 737 Five-Year Average : 160 754 Source: MGC Quarterly Surveys, Jackson, Mississippi, 2004-2008.

  7. Mississippi Gaming Commission Regional Snapshot SETTRA Annual Conference MGC Region # of Hotels # of Rooms North River 126,105 (Coahoma and Tunica counties) Coastal 9 5,336 (Hancock and Harrison counties) South River7 799 (Natchez-Vicksburg, Greenville and Washington County) _________ __________ 28 12,240 Source: MGC Quarterly Surveys, Jackson, Mississippi, 2004-2008. Five-Year Average - FY 04 to FY 08

  8. The three (3) Amigos* • STROCC % ADR REV PAR • FY 2004 Amigos 58.1 $59.21 $34.40 • FY 2005 Amigos 58.8 $60.87 $35.79 • FY 2006 Amigos68.9 $69.10 $47.61 • FY 2007 Amigos 61.2 $71.20 $43.57 • FY 2008 Amigos 61.1 $73.35 $44.82 • 5-Year Composite 61.5 $66.96 $41.18 • * Occupancy %, Average Daily Rate (ADR), REV PAR. • Source: Smith Travel Research, Hendersonville, Tennessee, • 2004 – 2008. QUICK FACTS SETTRA Annual Conference

  9. The three (3) Amigos* • MGCOCC % ADR REV PAR • FY 2004 Amigos 79.2 $53.78 $42.59 • FY 2005 Amigos 85.3 $58.59 $49.98 • FY 2006 Amigos85.1 $65.56 $55.79 • FY 2007 Amigos 83.0 $68.12 $56.54 • FY 2008 Amigos 82.3 $69.51 $57.21 • 5-Year Composite 82.8 $62.54 $51.78 • * Occupancy %, Average Daily Rate (ADR), REV PAR. • Source: MGC Quarterly Surveys, Jackson, Mississippi, • 2004 – 2008. QUICK FACTS SETTRA Annual Conference

  10. FY 2004 – FY 2008 Lodging Employment Breakdown FY Casino Hotels Other Lodging* 2004 4,800 11,840 2005 4,658 11,742 2006 3,25310,747 2007 3,574 10,800 2008 3,450 10,700 5-Year Avg. 3,945 11,165 SETTRA Annual Conference * Includes non-casino Hotels & Motels, B & B’s, RV Parks and Recreational Camps, some Residential Property Managers, among others.

  11. For a copy of this presentation, please email your request to: tvanhyning@mississippi.org SETTRA Annual Conference Thomas E. Van Hyning Research Program Manager Mississippi Development Authority/Tourism Division

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