Mobility Plan Guidance

1. What is a travel plan? Mobility Plan Guidance Sarah Cummings Transport for London

2. What is mobility management ? Mobility Management (MM) is a concept to promote sustainable transport and manage the demand for car use by changing travellers’ attitudes and behaviour.

3. What is a Mobility Plan ? A Mobility Plan is a package of measures and initiatives that aim to reduce the number of car journeys made, by providing people with greater choice. package of measures and initiatives reduce people greater choice

4. Mobility Plan – different names • Mobility Plan – EU • Travel Plan – UK • Plan de déplacement des enteprises (PDE) – France • Mobiluno planas – Lithuania • Plan de Mobilitate – Romania

5. Reduce • Is it just cars? • Vote now • NO …it could be a congested bus, tram, train etc. • Types of journeys too… School Leisure Work Shopping

6. What are the “soft” measures ? • Contain information and communication, organising services and coordinating activities of different partners. • Enhance the effectiveness of "hard" measures within urban transport (e.g., new tram lines, new roads and new bike lanes). • In comparison to "hard" measures, “soft” measures do not necessarily require large financial investments and may have a high benefit-cost ratio.

7. “Soft” measures • The list is endless • What does the user need? • Where is the business? • What do they do? • How do they operate? • When do they operate? • Walking Maps • Walking groups • Walking buddies • Wet weather assistance • Walking route improvements • Bus season ticket loans • Bus Maps • Bus Timetables • Mini bus pick ups • Bus ticket discounts • Cycle loans • Pool bikes • Secure parking • Changing rooms • Cycle maps • Bicycle user groups • Cycle training • Mileage schemes • Rail/Tram season ticket loans • Rail/Tram discounts • Rail Tram timetables • Car sharing • Car pooling • Dedicated car pooling parking bays • Car park management • Visitor management • Marketing • Home-working • Teleconferencing • Flexible working • Clean fuelled fleet vehicles • Fleet management • Consolidated deliveries • Etc etc etc

8. “Soft” packages and initiatives • Measures can be packaged by mode • Walking • Cycling • Public Transport • Cars • Fleet • You may only need to add or improve one or two measures in each package, or one package • You may not be able to do anything • But you should aim to deliver greater choice

9. People • Never forget who will be affected • Research – What are people doing at the moment • Look for the quick wins • Don’t chase dreams • Sometimes the car is necessary

10. The Mobility Plan Process • There are 7 key stages to producing a mobility plan • Gain Commitment at senior level • Research • Analyse Data • Set targets & choose measures • Implement • Monitor • Review

11. Why do we start with research? Need to know what is happening now Where are the problems Find out what people want This is the baseline survey What Questions do we ask? Site Survey Facilities No Employees Local transport Employee Survey Demographics Where they come from How they Travel Barriers What needs to change Research and Data Analysis • Analysis • What can we do?

12. What Targets do we need to set? Specific Measurable Achievable Realistic Time Framed Set Targets & Choose Measures

13. What Targets do we need to set Specific Measurable Achievable Realistic Time Framed SMART Set Targets & Choose Measures

14. What Targets do we need to set? Specific Measurable Achievable Realistic Time Framed SMART Defining the measures Look for quick wins Establish areas where greatest modal shift can happen Identify cost/benefit Can the measures be monitored Set Targets & Choose Measures IMPLEMENTION (Phasing)

15. How often should you do a staff survey? After years 1,3,5 What should we be looking for changes in behaviour Questions should be the same as the first survey Can add some additional questions Why should you review the Mobility Plan? Identify successes Build on success Identify new areas of concern Alter measures that are not working Keep the plan Alive Monitor & Review

16. Environment Reducing car dependency Reducing emissions Giving parking space over to urban realm improvements Positive image Reduce Sickness Staff more active through walking and cycling Shown to reduce the number of sick days Increased productivity Why should companies adopt a mobility plan?

17. Improved Staff Relations Creates a team plan Healthier life = less stress Car pooling/User Groups/Buddies can improve inter-departmental relationships Flexible working can create a better work/life balance Why should companies adopt a mobility plan? • Improves Profits • Less sick pay • More productivity • Reduce parking costs • Reduce security for parking • Better route and delivery planning • Reducing mileage payments • Can reduce number of company vehicles

18. Benefits summary For community For business For employees • Reduction in car use • Improved infrastructure in a specific area, i.e. business park, etc. • Reduction vehicles parked on streets • Low cost • Engagement with local business community • Promotion of “hard” transport measures • Reduction of demand for workplace parking • Solution for business move • Improved well-being of employees • Increase productivity of staff • Better relations with neighbours • Positive image • Improved access to cycle parking and other facilities (i.e. showers) • Reduced travel costs • Improved health and fitness • Improved social life (e.g. through car share scheme)

19. Who is leading on this in London?

20. Who is leading on this in London? London European Partnership for Transport (LEPT) www.lept-eu.org Transport for London (TfL) www.anewwaytowork.org TfL Smarter Travel Unit created A New Way to WorkProgramme which promotes mobility management at workplaces and assists Small to Medium Enterprises (SMEs) and bigger organisations in development of travel plans. 6 sub-regional partnerships (np. SWELTRAC, Sletrans, Westtrans) LEPT is funded by TfL and EU (mainly though Intelligent Energy Europe). It leads on projects such as COMMERCE, Astute, PIMMS. • They directly assist businesses in implementing travel plans and help TfL promote the workplaces offering across the whole capital. London Boroughs • They are informed about local activities and assist TfL and SRCs in getting local contacts.

21. What has TfL been doing? • Set up a number of guides • Car share Guide • Fuel and Fleet management • Pool bikes for businesses • Workplace cycle parking • Workplace signs • Local travel plan groups • Workplace travel planning for new development • Residential travel planning in London • Set up 2 voluntary schemes • Corporate • Enterprise • Created monitoring and evaluation tools • iTrace • ATTrBuTE • Providing an Engagement Strategy

22. Where can I find out more information? • COMMERCE • http://www.commerce-eu.org/ • TfL • http://www.tfl.gov.uk/corporate/projectsandschemes/workplacetravelplanning/7586.aspx • EPOMM • http://www.epomm.org • ACT Travelwise • www.acttravelwise.org • Workwise • http://www.workwiseuk.org

23. Thank You Sarah Cummings SarahCummings1@tfl.gov.uk