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Eunji Park 3 OCT 2013

Eunji Park 3 OCT 2013. Airline Profile. 2 nd largest Indian airline Main Hub: Mumbai International Hub: Brussels Airport, Belgium Legacy carrier ( low-cost: JetLite -> JetKonnect ) Routes: International/Domestic (Over 1000 flights daily to 76 destinations) Code sharing

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Eunji Park 3 OCT 2013

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  1. Eunji Park3 OCT 2013

  2. Airline Profile 2nd largest Indian airline Main Hub: Mumbai International Hub: Brussels Airport, Belgium Legacy carrier (low-cost: JetLite->JetKonnect) Routes: International/Domestic (Over 1000 flights daily to 76 destinations) Code sharing With 14 major airlines/ Thalys European rail service

  3. Product Portfolio

  4. Branding Overview Unique Selling Products In-Flight services Uniform

  5. Advantages • Special offers -JetBoutique/ Jet2Kerala/ Special Baggage Fares • Constant Change • Quality/Price

  6. Target Market The high-salary class (especially women) Family Middle income groups More Room for Economy Class

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