Group communication (WA)
This initiative aims to bridge the communication gap between agroclimatic information producers and farmers in West Africa. Many farmers lack access to climate data, often due to language barriers and overly technical information. By employing participatory approaches, we focus on improving crop management, increasing yields, and raising climate awareness. Success will be measured by the number of farmers reached, feedback collected, and effective communication channels established, including partnerships with media, mobile companies, and local authorities.
Group communication (WA)
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Presentation Transcript
Group Communication (WA) • Title: Communicating Agroclimatic Information in West Africa • Goal: • Problems to be addressed: communication gap between agroclimatic information producers and users (most of farmers do not receive climate information), language, inappropriate form of the information (too technical sometimes), insufficient communication ways, …. • Farmers benefits: better crop management, Improvement of yield, Increase of incomes, Increase of awareness of climate importance in Agriculture • Where: West Africa from Regional to local level
Group Communication (WA) • Indicators of success: Number of farmers reached, number of feedbacks received, Yield increase, number of radio broadcasts, number of agreements with cell phone companies • Good practices discussed in the workshop: • To be incorporated: ref: summary of the five thematic working group • How to involve farmers: participatory approach (seminars, valorization of farmers knowledge, two ways communication flow, use of green lines…) • Gender challenges: women illiteracy, low incomes, men have the radio in the family most of the time • Synergy with on-going programs: NAPAs, METAGRI,CCAFS, national platforms in GFC initiatives, IWG (GTP),
Group Communication (WA) • Getting started and next steps: • Identification of partners: Meteorological services, extension and central services in rural development, farmers organizations, farm radios and other media, cell phone companies, donors, local authorities • Institutional arrangement: Meteorological Services as leaders • Human resources: experts at local , national, and regional levels in a south-south partnership way • Timeline: at least 5 years • financial issues: Cannot be estimated at this step