Tips for Effective Social Media Marketing 2020

1. Social media marketing has become quite important for businesses as everything is going digital. Just having a marketing strategy isn’t enough, it needs to be effective as well to boost the growth. Here are some updated tips to create effective marketing strategy for social media: 1. Planning and objectives: Planning a clear layout of posts and content and being consistent in posting them especially if you are just starting out is the quickest way to reach more people. Send your audience a clear message about what your business offers and how it is beneficial for them. 2. Quantity over quality: create quality, engaging content instead of excessive content. Engagement helps your page grow faster. Keep the content useful, informative, short and straight to the point While using hashtags, use only relevant ones that are most searched for. Keep yourself updated on new trends and hashtags. 3. Uniformity: the layout of the content has to be uniform in terms of colour codes, tone, and typography to create a brand awareness and identity. It also gives your brand a professional and neat look. 4. Learn about your audience: it is important to target the right audience for your business and you can do this with the help of demographics. Know what your audience expects from your business, what kind of content they are interested in, how much time they spend on social media and post at peak hours. 5. Create an emotional connection to your products or services: you can do this by addressing your customers’ external problems, internal problems and

2. their wants. People tend to engage with content that can empathise with their problems and this in turn helps generate sales. 6. Pin comments: a new feature that has been introduced recently on Instagram helps to pin the comments on top. Use this to your maximum advantage and pin the positive comments so it will be the first thing to pop up in the comments section. Over time, it will gain the trust of new customers. Learn digital academy is one of the best Digital Marketing Institute in Bangalore. We provide the Best Digital Marketing Courses in Bangalore. Contact Us Learn Digital Academy Websit: https://learndigital.co/ Email: info@learndigital.com Phone no: 6366370046