Download
Skip this Video
Créer une présentation
Télécharger la présentation
1 / 26
Positioning
199 Vues
Download Presentation
Steps in positioning research. Identify the relevant set of competitive products and brands which satisfy the same customer needObtain demographic and other descriptive information to ascertain perceptual differences by segments.Analyze the data and present the results using simple representatio
Téléchargé le
Télécharger la présentation
Positioning
- - - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
1. Positioning