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SNW Fall 2005 FCIA Booth Promotion

SNW Fall 2005 FCIA Booth Promotion. Overall Programs Goals . Continued execution and awareness of 4Gb technology Emphasis on Fibre Channel enabling flexible, cost-effect tiered storage, in addition to investment protection

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SNW Fall 2005 FCIA Booth Promotion

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  1. SNW Fall 2005FCIA Booth Promotion

  2. Overall Programs Goals • Continued execution and awareness of 4Gb technology • Emphasis on Fibre Channel enabling flexible, cost-effect tiered storage, in addition to investment protection • Showcase solutions that have commercial value for powerful applications, improved performance #’s with 4Gb versus 1-2Gb Engenio Information Technologies, Inc. Confidential

  3. Logo Variations Engenio Information Technologies, Inc. Confidential

  4. Campaign Budget: Option #1 Engenio Information Technologies, Inc. Confidential

  5. Campaign Budget: Option #2 Engenio Information Technologies, Inc. Confidential

  6. Concept #1 Prizes • Grand Prize • http://www.builditplayit.com/html/xufo.html • Garmin eTrax Vista C GPS Unit • Daily drawing prize, (2) per company • Everybody like free cash Engenio Information Technologies, Inc. Confidential

  7. Concept #2 Prizes • Grand Prize • http://www.builditplayit.com/html/xufo.html • 2005 Toy Innovation Award Winner • Daily drawing prize, (2) per company Engenio Information Technologies, Inc. Confidential

  8. FCIA Booth (4) signs—themed header, side panel graphics, center panel graphic (1) Winner sign for display Solution Guide for distribution Registration cards Participating Companies—who have booth (1) 2’x3’ theme sign, with info regarding what FC products you are promoting Logo placement on registration card, t-shirt 75-100 word company description for Solution Guide playbook Show floor map highlighting participating companies Assigned drawing time at FCIA booth What will each booth receive? Engenio Information Technologies, Inc. Confidential

  9. Registration cards available at all participating booth locations Participating companies explain promotion to attendees Visit at least (5) different participating companies booth locations Mark on reg card, what FC product are they touting on FCIA promotion sign Upon completion turn in reg card at FCIA booth—receive theme related t-shirt Completed cards are then put into daily drawings, all winners put back into drawing for grand prizes Drawing Schedule @ FCIA Booth 5 minutes before your scheduled drawing time, please send a representative to the FCIAbooth How Does Drawing Work? Engenio Information Technologies, Inc. Confidential

  10. Schedule for deliverables • Due 9/27: Consensus for slogan, and concept #1 or #2 • Engenio to make edits changes to logo • Due 10/7: 75-100 word company description due to Engenio • Highlighting FC products/etc • Also due FC product names/words to be listed on participating sign for competition • Due by 10/7: Need .EPS or .TIFF logo file for companies that did not participate in Spring promotion (Molex, PMC-Sierra, Sierra Logic) • Due 10/12: Booth graphic proofs to Chris L./Tom H. provided from Engenio • Due 10/14: PDF layout of Solution Guide to Engenio for bundling with company descriptions, etc. Logos/files can be sent to: mike.tenhulzen@engenio.com Mike Tenhulzen Tradeshow Manager, Engenio Information Technologies, Inc. 425.282.5164 (office) 425.736.8259 (cell) Engenio Information Technologies, Inc. Confidential

  11. On-Site Setup Plans • Monday, 10/24—Engenio to help FCIA with booth setup and theme signage/etc • Tuesday, 10/25—10am: Meeting at FCIA booth • Distribute theme signs to participating company's • Discuss product demo, staffing schedule, drawing rules, etc • Q&A Engenio Information Technologies, Inc. Confidential

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