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At Dehydrated H2O, our mission is to provide a long-lasting product that promotes active and healthy living. Our unique athletic water bottle showcases the chemical compound H2O, boldly labeled "Dehydrated." We plan to reach our audience through strategic advertising in popular magazines and by partnering with athletic clubs through sponsorships. Our financial analysis projects total sales of $1,000,000, with a contribution margin of $750,000, allowing us to support our mission while ensuring profitability through effective cost management.
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Discussion topics: • My mission statement • My product • My advertising plan • My breakeven point/cost profit analysis
Mission statement Our mission here at Dehydrated H2O is to provide a long lasting product that will encourage people to live active healthy lives.
My product • Dehydrated H2O is an athletic water bottle. • On the bottle there is the Chemical compound of H2O. • With the word Dehydrated in bold
My advertising campaign will be made up by: • Placing ads in popular magazines and • Having my product in the hands of various athletic clubs by giving out sponsorships.
Cost profit analysis based on estimations: total sales = $1,000,000 Total sales: $1,000,000 price per unit =$20.00 Total variable costs: $250,000 Variable cost per unit = $5.00 Contribution margin: $750,000 Fixed cost =500,000 Fixed cost: $500,000 Projected units sold = 50,000 Income from operations: $250,000 Price Units of sales