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43 rd Annual Borrego Days Desert Festival *Borrego Trailblazers* October 24 – 26, 2008

43 rd Annual Borrego Days Desert Festival *Borrego Trailblazers* October 24 – 26, 2008. 2008 Theme: *Borrego Trailblazers*. Grand Marshall: Huell Howser Travel Television Celebrity Celebrating past and present pioneers of Borrego Springs. Call for Sponsors.

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43 rd Annual Borrego Days Desert Festival *Borrego Trailblazers* October 24 – 26, 2008

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  1. 43rd Annual Borrego Days Desert Festival *Borrego Trailblazers* October 24 – 26, 2008

  2. 2008 Theme: *Borrego Trailblazers* • Grand Marshall: Huell Howser Travel Television Celebrity • Celebrating past and present pioneers of Borrego Springs

  3. Call for Sponsors High visibility, well-attended event 5, 000 – 8,000 weekend visitors expected Promotion, Marketing, & Advertising Tap into Borrego Springs’ markets: • Families with children • Residents and visitors • Nature enthusiasts • Artists, photographers • Campers, hikers, golfers • Desert lovers • RVers

  4. The Classic Desert Festival • Ideal sponsorship opportunities for San Diego, Borrego Springs, and regional businesses • Desirable demographics – leisure travelers and visitors with discretionary income; large Hispanic population; affluent residents • Extensive marketing and promotion by Chamber of Commerce • Terrific photo opportunities

  5. Borrego Trailblazers: A Full Week-end Celebration! Friday, October 24 • Rotary Club Kick-off Breakfast, 6:30 – 9:30 am • Miss Borrego Springs Pageant, 7pm • Installation of Honorary Mayor for 2008 - 2009 term • Authentic Cowboy Camp setup from the Hole-In-The-Wall Gang

  6. Borrego Trailblazers: A Full Week-end Celebration! Saturday, October 25 • Hometown Parade, 11am Seeking Sponsor • Arts & Crafts Fair,9am – 5pm • Classic Car Show, featuring many beauties, awards & prizes Seeking Sponsor • Food Court, Beer Garden, 12noon – 5pm • KidZone, attractions for kids, all day Seeking Sponsors • Music in the Park – music throughout the day at the Circle Seeking Sponsor • Colorado Desert Paleontology Research Lab Open1 – 4pm • Dance Party and Concert with Nitro Express! One of the finest and hardest working Country Music bands in Southern California 4 – 7pm Seeking Sponsor

  7. A Full Week-end Celebration! Sunday, October 26 • Lions Club Breakfast, 6:30 – 9:30 am • Arts & Crafts Fair, 9am – 3pm • Food Court, Beer Garden, Noon – 3pm • KidZone, 10am – 3pm Seeking Sponsor • Classic Car Show – Breakfast & Caravan Seeking Sponsor • Children’s Games & Entertainment, 12:30pm – 4pm Seeking Sponsors

  8. Sponsorships: High Visibility Recognition • Title Sponsor: $10,000 • Music Festival Sponsor: $5,000 • Parade Sponsor: $2,500 • KidZone Sponsor: $2,500 • Dance Party Sponsor: $2,500 • Classic Car Show Sponsor: $1,500 • Children’s Games & Entertainment Sponsor: $1,500 • Music in the Park Sponsors: $1,000 • KidZone Game Booth Sponsors: $500 • Marching Band Sponsors: $250 • Parade Banner Sponsors: $250 • Parade Trophy Sponsors: $100 • Classic Car Show Trophy Sponsors: $35

  9. Festival Title Sponsor: $10,000 “The 43rd Annual Borrego Days Festival brought to you by. . . “ • Newspaper Ads & Festival Program – Your name and logo featured prominently in all promotion and on cover of 5000 event programs; full-page ad; special recognition • Complimentary week-end accommodations for up to 4 people • Parade Banners and Announcements • VIP Tickets to *Borrego Trailblazers* Gala honoring Huell Howser • Complimentary Commercial Booth Space during Festival

  10. Music Festival Sponsor: $5,000 Music in the Park • “The DreamCatcher Stage” – with great music, all day • Parade and Main Stage Banners • Parade Announcements by Parade Emcee • Newspaper Ads & Festival Program – Your name and logo in all promotion and 5000 event programs; full-page ad • VIP Tickets to *Borrego Trailblazers* Gala honoring Huell Howser • Complimentary Commercial Booth Space during Festival

  11. Parade Sponsor: $2,500 “The 43rd Annual Borrego Days Parade A Wonderful Hometown Parade • Parade Announcements by Parade Emcee • Newspaper Ads & Festival Program – Your name and logoprominently featuredin all promotions, with half-page ad in 5000 event programs • Banner and Announcements • VIP Tickets to *Borrego Trailblazers* Gala honoring Huell Howser • Complimentary Commercial Booth Space during Festival

  12. KidZone Sponsor: $2,500 A Great Opportunity! • Saturday and Sunday, all day • 5 Kid-Pleasing Bounce-House Attractions For Borrego Springs’ kids, the Festival is something special • On-site Banners with your name and logo • Newspaper Ads & Festival Program – Your name in all promotions and half-page ad in 5000 event programs • Banners, and Announcements • Parade Announcements by Parade Emcee • VIP Tickets to *Borrego Trailblazers* Gala honoring Huell Howser • Complimentary Commercial Booth Space during Festival

  13. Dance Party Sponsor: $2,500 Saturday, October 25, 4 – 7pm On-Site Banners & Signage • Parade Announcements by Parade Emcee • Newspaper Ads & Festival Program - name and logo in all promotion and half-page ad in 5000 event programs • VIP Tickets to *Borrego Trailblazers* Gala honoring Huell Howser • Complimentary Commercial Booth Space during Festival

  14. Classic Car Show Sponsor: $1,500A Great Opportunity! Saturday, October 25, 9am – 2pm This show’s a show-stopper – Featuring many beauties, all classics. • On-site Banners & Signage • Parade Announcements by Parade Emcee • Newspaper Ads & Festival Program – Your name and logo in promotion and quarter-page ad in 5000 event programs • VIP Tickets to *Borrego Trailblazers* Gala honoring Huell Howser

  15. Kids Games & Entertainment Sponsor: $1,500A Great Opportunity! Sunday, October 26, 12noon – 4pm Great fun for families! Entertaining music, games, and surprises to delight! • On-site Banners & Signage • Parade Announcements by Parade Emcee • Newspaper Ads & Festival Program – Your name and logo in all promotion and quarter-page ad in 5000 event programs • VIP Tickets to *Borrego Trailblazers* Gala honoring Huell Howser • Complimentary Commercial Booth Space during Festival

  16. Music in the Park Sponsors: $1,000 EachGreat Opportunities! • Saturday, October 25 • DJ Music provided continuously throughout the day • Newspaper Ads & Festival Program – Your name and logo in all promotion and listing in 5000 event programs • Parade Announcements by Parade Emcee • Complimentary Commercial Booth Space during Festival

  17. Kids Zone Game Booth Sponsors: $500 • Newspaper Ads & Festival Program – Your name and logo in all promotion and listing in 5000 event programs • Parade Announcements by Parade Emcee

  18. Marching Band Sponsors: $250 • Your banner leads the band! • Listing in 5000 Program Guides • Your sponsorship supports young performing musicians Parade Banner Sponsors: $250 • Your banner leads the band! • Listing in 5000 Program Guides

  19. Parade Trophy Sponsors: $100 • Parade Banner • Listing in 5000 Program Guides • Your Sponsorship supports winning band entries

  20. Classic Car Show Trophy Sponsors: $35Choose the Car Category for Sponsorship! • Parade Banner • Listing in 5000 Program Guide

  21. Thanks for your Support! • The Borrego Days Desert Festival is a cherished and long-running tradition • We appreciate your interest in our 43rd Annual event • Here’s to a great kick-off to another beautiful desert season! Together, We’re Better

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