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Media Kit 2013-2014

Media Kit 2013-2014. OVERVIEW OF MASTODONTE INTERACTIVE. ✔ 108,000 unique visitors - 160,000 in December 2012 ✔ 500,000 visits - 700,000 in December 2012; ✔ 11M of seen pages; ✔ An average of 11 minutes for each visit; ✔ 85M ad impressions - 95M in December 2012;

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Media Kit 2013-2014

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  1. Media Kit 2013-2014

  2. OVERVIEW OF MASTODONTE INTERACTIVE • ✔ 108,000 unique visitors - 160,000 in December 2012 • ✔ 500,000 visits - 700,000 in December 2012; • ✔ 11M of seen pages; • ✔ An average of 11 minutes for each visit; • ✔ 85M ad impressions - 95M in December 2012; • ✔ 160,000 of opt-in emails with 30 segmentation criteria and over 500,000 of members emails, most of them active; • ✔ Mastodonte Interactive is also over 22,000 contests.

  3. Wannawin.ca* is : ✔ 26,000 of unique visitors ✔ 130,000 visits ✔ 2,7 million of page views ✔ An average of 15 minutes per visit ✔ 30,000 opt-in emails ✔ 4,000 Facebook fans KadoGagnant.ca* is : ✔ 22,000 unique visitors ✔ 103,000 visits ✔ 2,3 million de page views ✔ An average of 4,34 minutes per visit ✔ 20,000 opt-in emails ✔ 4,254 Facebook fans *2012 Data • Toutacoup.ca* is : • ✔ 60,000 of unique visitors • ✔ 260,000 visits • ✔ 6 million of page views • ✔ An average of 13 minutes per visit • ✔ 110,000 opt-in emails • ✔ 23,000 Facebook fans

  4. WHO ARE THEY ? 77%are women aged between 25 and 65 years old Our members made the success of Wannawin.ca Toutacoup.ca and Kadogagnant.ca for over 10 years. 79%are men aged between 25 and 65 years old 78% are living in the Montreal area 15% have a university degree $ 39% have an income over $50,000 66%have children

  5. WANNAWIN’S CONTESTS Wannawin games can be sponsored by advertisers and can be modified to your convenience following your needs. The Advent Calendar was a real success. 750,000 pages views 457,000 visits 2,5 millions ad impressions were served, in 26 days only. Our quiz is also one of our greatest successes. With over 1,8 million pages views 820,000 visits since its creation in May 2012.

  6. WANNAWIN’S CONTESTS From Word to Word is yet another true success. 50,000 page views 4,000 visits 200,000 millions ad impressions were served since March 2013. Wannawin’s Loto is coming during the fall. A complete separated plateform from the website, the players will play grids, see the winning prizes, the winners and watch the daily draw live. The slot machine can be personnalized with your products and brand.

  7. THE PRICE IS RIGHT • The Price is Right allows you to personalize your game by adding your products, logos and prices. • The Price is Right gets 800,000 visits/months. • * For more informations on our games-contests organization services, visit our ‘Gamification’ section on • www.mastodonte-interactive.com

  8. WANNAWIN’S LOTO Wannawin’s Loto can be sponsirized by your brand through the use of your logo and big prize dotation. * For more informations on our games-contests organization services, visit our ‘Gamification’ section on www.mastodonte-interactive.com

  9. VIDEO SECTION • Over 600 Just For Laugh professional and high quality gags. • It’s possible to add pre-roll and post-roll ads. • Price : $35 to $60 CPM • *Average time of each video : 1,2 minute

  10. VIDEO AVERTISING • In March, 2 billions* minutes of video advertising were watched in France. Video advertising is highly increasing every month. • Mastodonte Communication grants you the possibility to show your videos ads on our websites while a game is loading. • * http://www.cbnews.fr/etudes/publicite-video-en-ligne-les-dernieres-tendances-a101769

  11. PARTNER’S SECTION • The contest section allows you to host your contest on our plateform with a redirecting link to your website.

  12. TEXT-LINK • You now have the possibility to add a clickable text-link in any contest description. • CPC price The contest ' Win a Tommy Hilfiger gift card' is proposed to you by Wannawin.ca Known all around the world for its colors choices and the quality of Tommy Hilfiger'sclothing, this gift card will allow you to choose over all the collections. A free contest of Wannawin.ca

  13. ORGANIZE YOUR OWN CONTESTS ON WANNAWIN.CA • The ideal solution for whom does not have a contests section on their website. • A contest on Wannawin.ca and/or Toutacoup.ca matches all contest specific needs and specifications. It can be hosted for a duration of one to four weeks. • A promotional newsletter will be sent to our members once per week for the duration of the campaign.

  14. Setup Fees .......... $200 ROI Tracking .......... $5/CPM Artwork changes .......... $100/hour Changes and optimization of the code ...........$100/hour Images hosting .......... Included EMAIL CAMPAIGNS BY PERSONALIZED SENDINGS • CPM INVESTISSEMENT BASED ON THE QUANTITIES Our lists are created customized on your needs. • For example : Smoker and non-smoker members*. • * $3,000 engagement

  15. DEDICATER EMAIL CAMPAIGNS

  16. DEDICATER EMAIL CAMPAIGNS SPORT INTERESTS SEGMENTS Hockey Golf Soccer/ Football Dance Course Hunting & Fishing Basketball Cycling Skiing Snowshoeing Snowboard Swimming Hiking Skating Baseball Horsing Fighting sports Wrestling Yoga GENERAL INTEREST SEGMENTS Animals Automobile/ Moto/ Scooter Beauty/ Skin care/ Fashion Decoration/ Furnishing Housing Appliances/ Electronics Finances & Insurances Gardening Books & Newspaper Photography Travels Gastronomie & Wines • AVAILABLE TARGETING CRITERIA • GENERAL SEGMENTATION • Men • Women • Schooling • Family income • Children • Zip codes • Profession • Cellphones

  17. Average open rate : 30% Average click rate : 14% 2% of our members are ♀ aged between 18 and 25 52% of our members are ♀aged between 26 and 65 22% of our members are ♂ aged between 36 and 65 THE NEWSLETTER • Wannawin newsletter are sent each Monday, Tuesday, Wednesday or Thursday to our 160,000 active members.*. • It’s possible to insert your banners in 728x90, bigbox or 300X250 sizes**. * More or less 160,000 members ** The pricing is a forfeit or CPM made

  18. FACEBOOK POSTS • You can now promote your offers/services or contests easily. • Toutacoup.ca Wannawin.ca and Kadogagnant.ca have a Facebook audience of over 40,000 people.

  19. BtoB RENTAL LIST • To answer to an increasing demand, Mastodonte Group has the pleasure to inform you that we have just finalized our B2B database offer. • This database contains over 30,000 professional contacts in Quebec and 15,000 in Ontario.

  20. BANNERS • Your banners on our Homepage : • ✔ Put your banners on the contest environment and on the log in page. • ✔ Put compartmental banners based on a member profile.

  21. Available Sizes 728x90 300x250 120x600 970x90 300x600 Interstitial Twig BANNERS • BANNIÈRES

  22. BANNERS – SITE SKIN • The site skin is a great lever for your marketing campaigns.

  23. BANNERS Contact us for more details Contact us for more details

  24. EMAIL LIST RENTAL Canada only : ✔720,000 addresses ✔ $150 CPM ✔ 12 available profile segmentation ✔ Unique use

  25. CONTACT • LAURENT LUCAS • laurent@mastodonte.com • 625 President Kennedy Avenue #1705 • H3A 1K2, Montréal, Qc • Phone : 1-877-787-1769

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