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Choosing the right font can significantly impact the readability and professionalism of your documents. This article emphasizes the critical role font selection plays, with practical do's and don'ts, along with a list of recommended fonts for various contexts. Proper margins, size, and type usage can enhance your document's effectiveness, while mistakes like using too many font styles or inappropriate designs can undermine your message. Ensuring your documents are appealing and readable can capture your audience's attention and convey your message clearly.
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Proper Font Selection Can Make a difference Found on NFIB.com Presented by: Andrew Bedard
Objective • Introduction • Article Focus • Do’s and don’t of fonts • Best fonts to use • Consequences of bad fonts
Introduction • Choosing the proper font will make a huge impact on readability of documents • Font can be the difference between a good paper and a great paper
Article Focus • Pay careful attention to what fonts are used • Watch the margins • Watch the size of fonts • Watch the type of fonts (Bold, Italics, etc)
Do’s of fonts • Do use a size that is readable throughout the document • This means stick to around 12 point for the body and only go bigger for headers • Do keep margins readable • This means don’t expand the margins to the edge of the page • Do show your documents to others so they can proofread
Do’s of fonts (con.) • Do take desktop-publishing classes to improve your design expertise • Do use the bulleting feature of your word processer • Asterisks don’t look as clean as a bulleted list.
Don’t of fonts • Don’t use italics all throughout the document • That means save italics for things like book titles, periodicals, or quoted material • Don’t put the line spacing too far apart or too close together • That means no more than double spacing and no less than the default • Don’t design your document so that white letters are on top of a dark backround
Don’t of fonts (con.) • Don’t use more than two font styles in one document. • Using more than two fonts makes the document unattractive • Don’t use a font that mimics handwriting in a business document.
Best fonts to use • Overall the best fonts to use in a professional document are the ones most readable • Times, Helvetica, Palatino, New Century Schoolbook, Garamond, Bookman, New York, Geneva, Optima, Courier, and Prestige Elite are all good choices.
Consequences of Bad Font Choice • Choosing the wrong font could result in many results that weren’t intended • Readers may not even finish your document • Some readers may not be able to read it if the font is too small • Choosing a bad font could result in someone not taking your document seriously