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CHINFO Quick Responses for Proactive Public Affairs Management

Equip leadership with timely, transparent bullet-point messages on current issues and events to align communication across the enterprise. Develop a historical record of statements for consistency and demonstrate proactive public affairs capability. This forward-thinking approach ensures agile responses to leadership-interest items. Distribution includes SECNAV, CNO, legislative affairs, and select PAOs for effective communication.

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CHINFO Quick Responses for Proactive Public Affairs Management

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  1. CHINFOQuick Responses

  2. Current Issues H1N1 DDG-108 Super Trials Budget IKE - NAS VH-71 China/Impeccable Gun happy Ensigns Piracy SPS Air France 447 APS Iranian Elections

  3. CHINFO Quick Response February 19, 2009 Index A. NAF El Centro BDU-48 Release B. MIDN Kettani NFL Combine Invitation • “I don’t go to bed at night without first reading the CHINFO Quick Response package” • ADM Gary Roughead, Chief of Naval Operations

  4. Intent • Equip leadership with TPs on top issues and items of interest • Message alignment across the enterprise • Develop historical record of statements for consistency • Demonstrate proactive PA capability

  5. Requirements • Flexible, agile public affairs ability to quick turn CHINFO drafted product • Forward-thinking PAOs who draft a QR in advance knowing their issue will be a leadership-interest item

  6. Distro • SECNAV, Under SECNAV • CNO, VCNO, DNS, select OPNAV N-codes • Legislative Affairs • Select PAOs to use at their discretion with their leadership

  7. ROE • Timely • Facts • Messages • Transparent • Bullets format (not Q&A)

  8. Discussion • Feedback • Recommendations

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