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Turbo Terms

Turbo Terms. Digital Graphic Design Key Terms. Alignment. The placement of type relative to margins (left, right, center, and justified). Left Center Right. ascender. Part of a lower case letter that rises above the x-height. fghqtypjklbx. Descender.

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Turbo Terms

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  1. Turbo Terms Digital Graphic Design Key Terms

  2. Alignment • The placement of type relative to margins (left, right, center, and justified) Left Center Right

  3. ascender • Part of a lower case letter that rises above the x-height fghqtypjklbx Descender Part of a lower case letter that drops below the baseline.

  4. Baseline • An imaginary line upon which the body of a line of type rests. Baseline – an imaginary line upon which the body of a line rests. Boldface An expression of weight, also a style of type.

  5. bullet • A type of character, the most common being a large dot, that is used to separate text or to begin paragraphs, especially in lists. • asl;djfasl;djf;oasjhf • Asojdhf;lashdfl;asjdf • As;odjfasl;kdjflkasj;df • Asd;lfkjasl;kdjfaskl;jfdkl;asjf • Asdkl;fjaskl;djflask;jdf

  6. column • A vertical block of text, or the space used to lay out type and graphics.

  7. Column guides • Non-printing lines that define the left and right margins of columns on a page.

  8. crop • Any technique that reduces the amount of a graphic that shows or prints.

  9. Crop Marks Printed, but non-reproducing marks that aid the printer in determining print size.

  10. Fill • The property of an object that determines the appearance of the body of the object; fill may be solid; a tint or screen; a pattern; or none.

  11. folio • Printer’s term for page number. Font/typeface Name of the type, such as Times New Roman Bold. Traditionally, a single size, weight and style of type.

  12. Grid • Non-printing guides, include column guides and ruler guides, that aid in structuring page layouts.

  13. gutter • The space between pages in facing pages layouts. This is page number one or column one. The space in between the two pages or columns is the gutter. This is page or column 2. Now I am just typing to fill the page so you can see an example of GUTTERS 

  14. halftone • In printing, the technique of simulating shades of gray or color by varying the size of dots in a grid, or the number of pixels in a given area. Hanging indent A paragraph format where the lines are indented a certain distance from the left margin, but the first line is indented a negative amount, so that the first line hangs over the rest of the left alignment.

  15. In-line graphic • graphic element embedded in a paragraph as a text character. It takes on alignment and other characteristics of the host paragraph

  16. Italic • General term used to describe slanted type. leader A character, most commonly used with tabs, to visually connect the text on either side of that tab. indents Additional space measured from the left and right of a text block or margins. (left, right, first)

  17. leading • The distance from the baseline of one line of text to the baseline of the next, usually measured in points.

  18. kerning • Adjustment of spacing between letter pairs.

  19. line • The property of an object that determines the appearance of the perimeter of the object. Lines may be solid; a tint or screen; patterns; or none. Line weight is measured in points. Line length A function of the width of the text block, minus any indents.

  20. mask • A technique for using the shape of one graphic object to crop or otherwise block out portions or another graphic object.

  21. Master page • A page identified by an L or R in the lower left corner of a document window, on which you create elements that will appear consistently throughout the publication. margin Defined areas surrounding a page that separates the trim from the live (printing) area.

  22. pica • A typographic measurement system consisting of 12 points; there are 6 picas per inch. points The basic measure of type; there are 72 points in an inch, or 12 points to the pica.

  23. rule • Printer’s term for a line.

  24. Ruler guide • A non-printing line that you drag from either the vertical or horizontal rulers to help you position elements on a page.

  25. Running head • A line of text, often containing the title, that is consistent across most of all the pages of publication. Running foot A line of text, often containing the folio, that is consistent across most or all pages in a publication.

  26. Sans-serif serif • The class of type faces without serifs (used for headings). A line or curved extension projecting from the end of a letter form; can be used to distinguish a class of type face, such as Times (used for the text body).

  27. Soft returns • Sometimes called a line break or new line, but does not start a new paragraph. style A variant of the basic type face, such as Italic, Bold, Strikethrough or Outline. Set-width A typographic name for the horizontal scaling of type, usually expressed as a percentage.

  28. tab • A non-printing character that affects alignment of text that follows it; may be left right, center, decimal. Text wrap The technique of flowing text around a graphic element.

  29. Text block • An object that contains text, defined by handles at the top, bottom, left and right. Text blocks can be linked, and a single story may have many text blocks. tracking Preset letter spacing values for an entire word or group of words.

  30. Trim size • Size of the finished page after the excess has been cut away. weight Term referring the “heaviness” of a type face’s stroke.

  31. X-height • A value often expressed as a percentage that measures the height of the body of lowercase letters in a type face, or in proportion to the upper case letters. Zero point The point at which the on-screen vertical and horizontal rulers meet at 0; the position relative to the page is changeable by the user.

  32. zoom • The act of enlarging or reducing the magnification on screen; like moving closer or farther away. White Space Any area of the page that is not a graphic or text.

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