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This is a complete, comprehensive Tutorial of Google Analytics. Learn the value of Google Analytics and how you can make the most out of it.
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GOOGLE ANALYTICS TUTORIAL
THE TEAM Sean Si Angelyn Co Content Production Manager Kevin Si Lead Web Developer Austin Takahashi Blog Manager Founder & Consultant Vince Salud SEO Specialist Robert Cipriano Link Development Manager Richmond Ibasco Lead Programmer Khris Torres SEO School Manager Aubrey Madrona Marc Sorongon Pam Sallegue Social Media Specialist Accounts Director Link Development Specialist
COMPANY PROFILE SEO Hacker is primarily an SEO and internet marketing company. Our focus is mainly on SEO and Social media marketing unlike other one-stop-shop digital agencies. Our clients range from Philippine based companies to international companies looking to get higher ranking in search engines. Here are some of the clients we have rendered services to:
COMPANY PROFILE We offer a comprehensive suite of solutions, including: We offer a comprehensive suite of solutions, including: Search Engine Optimization Consulting Pay Per Click Blogging Social Network Marketing Conversion Rate Optimization Online Reputation Management Mobile Marketing Internet Marketing Web Development Our Vision Our Vision is to be the best SEO and Internet Marketing Services Company in the whole of the Philippines and other English-speaking Asian countries. Our mission Our mission is to provide best-quality services to our clients, taking care of their branding and optimizing their websites for their users.
STATS AND MEASUREMENTS ARE IMPORTANT www.slideshare.net/bengrossman
GOOGLE ANALYTICS IS YOUR MEASURING TOOL
MULTITUDE OF DATA ABOUT YOUR VISITORS
LET’S START WITH THE DASHBOARD
This is the Time Frame parameter of your Data
This tells you the number of Visitors who came in your Website
This tells you the number of Pages that were Viewed in your Website
This tells you the Average Time a Visitor Spends in your Website
This tells you the percentage of New Visitors in your Website
This tells you the number of Unique Visitors in your website
COUNTED BY A UNIQUE COOKIE ASSIGNED BY GOOGLE
This tells you the average number of Pages a User Visits in your Website
This tells you Bounce Rate of your Users in your Website
PEOPLE GOING OUT OF YOUR WEBSITE IMMEDIATELY AFTER GOING IN
Check where your Traffic comes from
Check where your Traffic comes from Check what Keywords your Visitors use to find you
Knowing which Keywords are most effective to build your SEO on is Vital
Visit a Lot of Pages Prove to hold the best User Activity
Spends a lot of Time in your Website Prove to hold the best User Activity
Does not have a high Bounce Rate Prove to hold the best User Activity
Your Unique Tracking ID
This tells you if your Tracking Code is Working
This is your Tracking Code. Copy-Paste this on every page you want to track in your website
EACH TIME A USER OPENS A WEBPAGE IN YOUR WEBSITE
SENDS DATA YOUR WEBPAGE
SENDS DATA YOUR WEBPAGE TO GOOGLE ANALYTICS
YOU WILL RECEIVE VALUABLE VISITOR DATA FROM EACH PAGE
GOOGLE ANALYTICS SHOULD START TELLING YOU NUMBERS
BUT IT WON’T TRANSLATE WHAT THE NUMBERS MEAN
IT BOILS DOWN TO HOW MUCH YOU KNOW YOUR BUSINESS
HERE ARE SOME GOOGLE ANALYTICS TRICKS TO START WITH
HERE ARE SOME GOOGLE ANALYTICS TRICKS TO START WITH GOAL TRACKING
To Drive Sales To Drive Sales EVERY WEBSITE HAS A GOAL
To Drive Sales To Drive Sales Make Leads Make Leads EVERY WEBSITE HAS A GOAL