Category assessment - PowerPoint PPT Presentation

Category Management Oatmeal

Category Management Oatmeal . Ryan Knotts and Reid Knotts . Category Definition. Know Your Customers. Demographics . Quaker Demographics. Private Label Demographics. Cream Of Wheat Demographics. Malt-O-Meal Demographics. Category Role: Step Two. Category Assessment.

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414 views • 20 slides

Liquid Body Wash

Liquid Body Wash. Lauren Cochran Erica Moore. Category Definition. Category Role . High. Flagship. Cash Machine. Maintain. Core Traffic. Under Fire. Rehab. Low. High. Medium. Low. Category Assessment . Demographics.

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449 views • 13 slides

Brownies

Brownies. Spring 2010 Shanelle Hoehn. Category Assessment. Spring 2010: Harps on Fiesta Square has widest category assortment (59.62%) Fall 2009: Harps on Garland has widest category assortment (61.01%). Demographics. Higher income households Private Label $20,000 to $50,000

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326 views • 10 slides

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