'Emotional appeal' diaporamas de présentation

Argumentation

Make your point!. Argumentation. Erin Webster Garrett, Radford University. Argumentation: What is it?. It is a reasoned, logical way of asserting the soundness of a position, belief, or conclusion. Erin Webster Garrett, Radford University. Argumentation: What is it?.

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Chapter 4: Marketing on the Web

Chapter 4: Marketing on the Web Objectives In this chapter, you will learn about: When to use product-based and customer-based marketing strategies Communicating with different market segments Customer relationship intensity and the customer relationship life cycle

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A Bag Full of Holes

A Bag Full of Holes.

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VCE 2001 ESL

VCE 2001 ESL. An approach to classroom activities for Unit 3, Outcome 1, Task 1 Writing a point of view . Unit 3, Outcome 1, Task 1 Writing a Point of View An Approach. Set a common issue (Not required, but strongly recommended) Timing: 240 - 300 minutes over 2 weeks

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897 views • 32 slides

Media Training 101

Media Training 101. Or: Conquering the Camera Erika Bliss, MD March 25, 2003. Why should I care about the media?. As future community leaders, you will have the opportunity to speak out on important issues You may be called upon to speak as experts about various health-related issues

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Argument: Reading, Writing, and Research

Argument: Reading, Writing, and Research. Topics of Discussion. Emotional Appeal Logical Argument Balanced, Credible Argument Informal Analysis of Arguments Writing an Argumentative Research Essay. Arguments.

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Using Interpersonal Influence Ethically

Using Interpersonal Influence Ethically. Power Interpersonal Persuasion Compliance Gaining Strategies Assertiveness. Interpersonal Influence. Defined- symbolic efforts to preserve or change the attitudes or behavior of others. Examples.

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Individual as a Social Misfit

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COMP 6125 An Introduction to Electronic Commerce

COMP 6125 An Introduction to Electronic Commerce. Session 2: Branding on the Web. Introduction. Successful branding (I.e: known and respected) creates a powerful statement of quality, value and other desirable qualities in one recognizable element to potential customers

307 views • 18 slides

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Rhetoric = The Art of Persuasion

Rhetoric = The Art of Persuasion. The history of rhetoric and the concepts of ethos, pathos and logos began in Greece. What is a philosopher?. Aristotle was a famous Greek philosopher. Literally translated from Greek, the word philosopher means one who loves wisdom.

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Argument Essay

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The Modes of Persuasion

The Modes of Persuasion. Aristotle 384 - 322 BCE. The modes of persuasion were invented (or discovered) by this guy. Aristotle & Plato . Aristotle is the guy on the right Notice how Plato points up toward the heavens while Aristotle points toward the Earth. Plato & Aristotle.

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A Lesson on Rhetorical Devices: Ethos, Pathos, Logos

A Lesson on Rhetorical Devices: Ethos, Pathos, Logos. 10 th Literature/Composition. What is Rhetoric?. Rhetoric (n) - the art of speaking or writing effectively (Webster's Definition).

1.61k views • 12 slides

Logos, Ethos, Pathos

Logos, Ethos, Pathos. The Three Appeals of Argument. Logos. Rational appeal. Logos. Based on logical argument & appropriate evidence Logical arguments commonly of two types: Deductive Inductive. Logos. Deductive reasoning: Begins with a generalization

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Elements of an Argument

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Fascism

Fascism. The Problems Involved in the study of Fascism. Fascism is a synonym for evil Fascism not as well articulated as Marxism Leninism Fascism confused with actions of particular states Few quality academic studies of fascism Pragmatic form of extreme nationalism

521 views • 10 slides

Difference between Hearing and Listening

Difference between Hearing and Listening. Hearing ---physical process Listening ---active mental process; attempt to make meaning of what we hear. Steps of Listening. 1. Hearing--- electrochemical impulses are transmitted to brain

899 views • 10 slides

CHAPTER

NINE. Beginning and Ending the Speech. CHAPTER. The Introduction . Get the attention and interest of your audience Reveal the topic Establish your credibility Preview the body of the speech. Methods of Gaining Attention. Relate the topic to the audience State the importance of the topic

287 views • 8 slides