'Newspaper readers' diaporamas de présentation

PEOPLE & NEWS

PEOPLE & NEWS. Reuters Institute for the Study of Journalism. Digital News Report 2014. In partnership with. Background and methodology.

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SPOTLIGHT ON UK NEWSPAPER BRANDS

SPOTLIGHT ON UK NEWSPAPER BRANDS. Reuters Institute for the Study of Journalism. Digital News Report 2014. In partnership with. Special analysis of UK newspaper brand data from Digital News Report 2014. The newspaper brand audience Slide 4

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688 views • 50 slides

The Proof

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The Facts About Election Advertising

D E C I S I O N 2 0 14. The Facts About Election Advertising. Active voters are active newspaper readers. V O T E R S A N D N E W S P A P E R S. Top ten reasons newspapers deliver for political campaigns.

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Welcome

Welcome. Newspaper media read by 16.2 million each m onth. R eader age profile mirrors the general population. Newspaper media audience stable. Print newspapers provide broad appeal. Newspaper sections engage readers. Print newspapers work 7 days a week.

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Connect Locally T hrough Native Content

Connect Locally T hrough Native Content. Local Media landscape. 1,100 core newspaper and 1,700 companion websites, hundreds of niche and ultra local publications and a range of other digital and broadcast channels.

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Reader Demographics & Market Reach

Reader Demographics & Market Reach. Nation Newspapers. Barbados Population - By Age*. *Based on information from the Barbados Statistical Service. Our Newspaper Readership. Barbados has a very high level of newspaper readership

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Constitutional Compromises

Constitutional Compromises. Great Compromise, Three-Fifths Compromise, Commerce Comrpomise. Read and annotate the document looking for: Key arguments on both sides of each compromise The compromise itself The effects of the compromise. RAFT. Role: 1787 newspaper writer Audience:

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Newspaper readers are more up to date

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News Lovers read newspapers

News Lovers read newspapers. 83 % of News Lovers are newspaper readers. = 8.3 m illion readers. Source: Reuters Institite for the School of Journalism.

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26% more likely to say they regularly bet on football

Newspaper readers are keen gamblers. 26% more likely to say they regularly bet on football. Source: GB TGI Clickstream Q1 2014.

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Newspaper readers are big investors

Newspaper readers are big investors. Average value of savings and investments. Heavy users. Heavy users of each media. Source : GB TGI Clickstream 2014 Q1.

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10 Reasons to use ROP in Newspapers

Portability. Newspapers are portable, and ROP, as part of editorial, is more likely to be carried. Specificity. Advertisers can ask to have their ads in specific sections that appeal most to their customers, such as tire ads in sports sections.

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