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Good Things Happen When We All Pull Together

Good Things Happen When We All Pull Together. 2006 Annual Meeting. Agenda. Welcome (9:00am – 10:00am) Antitrust Reminder Financial Report / Review 2006 Budget Achievements 2006 Keynote Speaker (9:20am – 9:40am) Tom Peck, SVP & CIO, MGM MIRAGE "The Impact of Standards on Operations"

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Good Things Happen When We All Pull Together

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  1. 2006 Annual Meeting

  2. Good Things Happen When We All Pull Together 2006 Annual Meeting

  3. 2006 Annual Meeting

  4. Agenda • Welcome (9:00am – 10:00am) • Antitrust Reminder • Financial Report / Review 2006 Budget • Achievements 2006 • Keynote Speaker (9:20am – 9:40am) • Tom Peck, SVP & CIO, MGM MIRAGE"The Impact of Standards on Operations" • Member Recognition • Closing Remarks 2006 Annual Meeting

  5. Antitrust Reminder • GSA has strict antitrust guidelines that its Board and members adhere to. A copy of the guidelines is included in the handouts. 2006 Annual Meeting

  6. Membership Growth 2006 Annual Meeting

  7. 2006 Board Of Directors Chair Lyle Bell Seminole Tribe of Florida Vice Chair Randy Hedrick IGT Secretary Moti Vyas Viejas Casino Treasurer Fred Lychock R. Franco USA Robert Marnell Aristocrat Technologies Ken Bossingham Atronic Americas Mark Lipparelli Bally Technologies Derrik Khoo E-Genting Ken Weil Harrah’s Entertainment Steve Sutherland Konami Gaming Brendan O’Connor Multimedia Games Don Karrer Penn National Gaming Tom Galanty Progressive Gaming Jon Berkley TransAct Technologies Rob Siemasko WMS Gaming John Hilbert Future Logic Bob McKenzie MEI Tom Peck MGM Mirage Ron Harris Rocket Gaming Systems 2006 Annual Meeting

  8. Financial Report

  9. Financials: 2006 Budget vs. 2005 Audited 2006 (budget) 2005 (audited) Revenues $1,902,640 $1,635,010 Expenses $1,882,882 $1,579,351 Retained Earnings $ 333,142 $ 323,384 2006 Annual Meeting

  10. 2006 Financials: Projection / Budget 2006 (projected) 2006 (budgeted) Variance Revenues $2,103,440 $1,902,640 11% Expenses $2,002,987 $1,892,882 6% Retained Earnings $ 423,837 $ 333,142 27% 2006 Annual Meeting

  11. Expenditure Breakdown 2006 Annual Meeting

  12. 2006 Achievements

  13. The Road to Open Standards • Industry Support for G2S • BOB/SSAS Integration (G2S) effort – since Oct 2005 there were 100+ meetings, 3 times a week, 31 industry experts, resulted into a 1200+ pages • Revised GSA Patent Policy • Old policy had strict penalty provision for non-disclosure > over disclosure • Patents will be licensed under Reasonable Terms and Conditions • Committee Charters have been updated to define scope • Members must choose to ‘Opt-in’ to committee participation • Only ‘Necessary Patents’ must be disclosed • Board Strategic Focus • GSA Staff and Member Volunteer Effort • Technical Director hired - Marc McDermott (ex chief of the electronic services division of the state of NV Gaming Control Board) • Total of 7,700+ hours of conference calls 2006 Annual Meeting

  14. Technology • G2S – Game To System Standard • G2S v1.0 - December 2006 (Vote) • Transport Standard • Multicast v1.0 – Available NOW • Point-to Point v1.0 – November 2006 (Comments) • S2S - System to System Standard • S2S v1.2 – Available NOW • GDS - Gaming Device Standard • Note Acceptor, Touch Screen, Printer, Page Description Language, Magnetic Card Reader - Available NOW • Certification • Profiles Development underway 2006 Annual Meeting

  15. G2S Demonstrations of the standard by GSA members at G2E S2S Choctaw Casino Durant - Choctaw Tribe of Oklahoma Hard Rock Casino - Seminole Tribe of Florida Toolkits GSA encourages 3rd party toolkit developers International Community Australia: AGMMA recommends GSA’s G2S as the protocol standard for New South Wales Russia: Exploring the use of GSA’s GAT as a standard Regulations Nevada regulations for downloadable software facilitate G2S implementation Implementation 2006 Annual Meeting

  16. Certification and Education • Certification • Development of On-line Certification Program • GSA issues GSA SAS certificates • The Open Group chosen as Certification Authority • Education • GSA provides grant of $900,000 to the UNLV Foundation • Assistant Professors in Informatics are actively being recruited • UNLV and GSA will develop academic / educational track on GSA standards and technology 2006 Annual Meeting

  17. "The Impact of Standards on Operations" Tom Peck SVP & CIO - MGM MIRAGE

  18. Reinvest Capital & Speed to Market Develop Bench of Talent; Supportability; SDKs Sharing of Data; Interoperability; Same “Language” GSA … The Right Thing to Do! G2S, S2S, GDS, Transport, … “GSA Facilitates the Identification, Definition, Development, Promotion and Implementation of Open Standards to Enable Innovation, Education, and Communication for the Benefit of the Entire Industry.” 2006 Annual Meeting

  19. An Operator’s View 2006 Annual Meeting

  20. An Operator’s View Lost Sales Lost Marketing Higher Costs Ties up Capital 2006 Annual Meeting

  21. Complexity Multiple Servers Extra Staff Ties up Resources Consumes Capital An Operator’s View 2006 Annual Meeting

  22. An Operator’s View Lengthy Development … Testing … Regulatory Process = Hinders Agility & Speed 2006 Annual Meeting

  23. Benefits of Standardization “The world is getting smaller … hardware, software, and content must move irrespective of boundaries & borders … the need for commonality and standards grows.” CEO of Major Technology Company What this also means to our guests … … the Las Vegas strip is getting “smaller” … technology, games, devices must be transparent … they want their games / options anytime, anywhere 2006 Annual Meeting

  24. Benefits of Standardization • Data must be consistent, accurate, available and shared • Speed to market … differences sometimes paralyzes momentum • Faster migration paths … adapt to meet business needs / trends • Innovate … as technology moves forward, users get more benefit • Standards expand the marketplace … the pie gets bigger • Integrate the entire ecosystem … foster price competition … choose on value and end-to-end experience • Drives down TCO … allows for reinvestment • We want product-rich AND customer-centric • Draw professional service organizations in … integrators and ASPs 2006 Annual Meeting

  25. Hospitality and Gaming 2010 • Brand is more powerful than location for hotel choice • Brand is driven by experience • Technology helps drive experiences … guests want consistency • Corporate brands are replaced by more specific brands • China, India and the Gulf Nations will add 1.4MM branded rooms • “Machines” are replacing employee-customer interactions • Customer segmentation … manage the multi-channel experience • Personas (goals, attitudes, behaviors) drive customer desires • Sell Experiences … NOT Products • Stop selling standalone devices … consumers want end-to-end control • Buying stand-alone products fails to capture downstream products, services and content 2006 Annual Meeting

  26. Boundary less Partnership Operators Manufacturers Suppliers For the Good of All! 2006 Annual Meeting

  27. GSA 2007 / Recognition

  28. Our Focus in 2007 • Certification • Education • Global Support 2006 Annual Meeting

  29. Association Recognition • GSA Members • Atronic Systems – 5 Year Membership • Fred Lychock – Longest Serving Board Member • Christine Freytag – Project Manager • Michelle Olesiejuk – Executive Director • Jeana Hines – Technical Communication Consultant 2006 Annual Meeting

  30. Closing Remarks

  31. Q&A

  32. Our Platinum Members 2006 Annual Meeting

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