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Business Communication

Business Communication. Lecture 1. What is Communication?.

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Business Communication

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  1. Business Communication Lecture 1

  2. What is Communication? Communicationmeans the act or process of giving or exchanging of information, signals or messages as by talk, gestures or writing. Technically speaking, in the act of communication, we make opinions, feelings, information etc. known or understood by others through speech, writing or bodily movement.

  3. Communication the process oftransmitting a messagefromoneperson to anotherthrough a properchannel

  4. The purpose of communication: stimulating some action giving information, ideas, attitudes, beliefs or feelings establishing links or relations with other people.

  5. Stimulating action • Stimulating action may be achieved by two ways: • Expressing needs and requirements. • Persuading and motivating others the way you want them to act.

  6. Giving information Giving information, ideas, attitudes, beliefs may be done for the number of purposes: Creating awareness Creating understanding Persuading others Influencing others

  7. Communication Is the essence of management Needs to be effective in business

  8. Career Success in your career is based on your ability to communicate effectively

  9. Primerequisiteforpromotableexequtive Your ability to communicate is, in fact, your trademark. The memos, letters and reports you write, demonstrate your ability or lack of ability to communicate. Poor communication remain buried in lower, dead-end jobs.

  10. Business Communication

  11. BusinessCommunicationisgoaloriented . Therules, regulationsandpoliciesof a companyhave to becommunicated to peoplewithinandoutsidetheorganization. BusinessCommunicationisregulatedbycertainrulesandnorms. Inearlytimes, businesscommunicationwaslimited to paper-work, telephonecallsetc. Butnowwithadventoftechnology, wehavecellphones, video conferencing, emails, satellitecommunication to supportbusinesscommunication. Effectivebusinesscommunicationhelpsinbuildinggoodwillofanorganization.

  12. Typesofbusinesscommunication Oralcommunication Writtencommunication

  13. Oralcommunication • oralcommunicationcanbeformalorinformal. Generallybusinesscommunicationis a formalmeansofcommunication, like : meetings, interviews, groupdiscussion, speechesetc. AnexampleofInformalbusinesscommunicationwouldbe - Grapevine.

  14. Wtittencommunication • Writtenmeansofbusinesscommunicationinclude - agenda, reports, manualsetc.

  15. Elements ofcommunication Sender/encoder Receiver/decoder Message Channelandmedium

  16. Communication process

  17. Encoder/sender Encodesmessage Choosesappropriatemedium Choosesappropriatechannel Solicitsfeedback Attempts minimalnoise

  18. Decoder/receiver Decodesmessage Practicesactivelistening Providesfeedback

  19. Formoreeffectivecommunication thereshouldbe Commonbackgroundandpurpose Interest Cooperationbetweensenderandreceiver

  20. Medium VS Channel Channel – air Medium – airplane Channel – water Medium - boat

  21. Medium

  22. Thechoiceofthechannelandmediumisdeterminedbythefollowing: Purposeofcommunication Abilityofencoder to usethemedium Effectivenessofthemedium to deliverthemessage

  23. Response Thesenderexpectsresponsewhenhetransmits a message. Responsecanbe favourableorunfavourable Immediateordeferred

  24. Feedback isessential to communication process. FeedbacktellstheSenderthatthemessagehasbeenreceivedandunderstoodandthepurposefulfilled.

  25. Topicsfordiscussion Whatdowemeanbyeffectivecommunication? Whyis it desirable to avoidjargon?

  26. Keywordsreview Communication Purposeofcommunication Meansofbusinesscommunication Typesofbusinesscommunication Meansoforalcommunication Meansofwrittencommunication Elements ofcommunication Conditionsofeffectivecommunication

  27. Communication the process oftransmitting a messagefromoneperson to anotherthrough a properchannel

  28. Purposeofcommunication stimulating some action giving information, ideas, attitudes, beliefs or feelings establishing links or relations with other people.

  29. Typesofbusinesscommunication Oralcommunication Writtencommunication

  30. Meansoforalcommunication meetings, interviews, groupdiscussion, speechesetc.

  31. Meansofwrittencommunication agenda, reports, manualsetc.

  32. Elements ofcommunication Sender/encoder Receiver/decoder Message Channelandmedium

  33. Conditionsofthechoiceofthemeansforeffectivecommunication Purposeofcommunication Abilityofencoder to usethemedium Effectivenessofthemedium to deliverthemessage

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