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Barclays waterslide advert

Dive into the world of Barclays' latest advert featuring Maya Forcione, where paying bills transforms into an enjoyable adventure. This light-hearted ad showcases how effortless and fun using a Barclaycard can be for adults managing their finances. By comparing the mundane task of bill payments to a thrilling waterslide experience, the advert conveys that you can navigate your expenses with joy and efficiency. Whether on TV, buses, or billboards, this campaign promotes a cheerful mindset toward everyday financial responsibilities.

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Barclays waterslide advert

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  1. Barclays waterslide advert Maya Forcione

  2. LINK: http://www.youtube.com/watch?v=1WlRcXIO5ik

  3. INFORMATION Target Audience:Adults.. People who use credits cards and most probably have their own jobs and bills to pay. Purpose of the ad: To show how easy everything is when you use a barclaycard. To show that you can get around easier and not waste any time when paying for things. Also makes paying a fun thing rather than a chore (the smiles on other peoples faces, and the fact he’s having fun going down a slide). Where would you see the ad? On the television as an advert. Pictures of the scene may be used variously around the city e.g. on buses or billboards. Message being conveyed: The general message being conveyed in this advert is the free and happy way to doing a horrible part of every adults lifestyle (paying bills etc.) Proving the fact it can be made into a fun thing to do when using barclaycard. The advert makes you smile and see horrible things in a nicer perspective.

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